Apple’s new CarPlay interface was originally designed to fend off Android, but now, after the decade-long Project Titan(ic) ended in ignoble…
Tag: Project Titan
Scrapped Apple Car ‘a massive disappointment that will alter the course of the company’s history, perhaps for decades to come’ – Gurman
Around 2014, Apple Inc. had a plan that would diversify revenue and chart a future beyond the iPhone in one full swoop: an electric vehicle…
How an indecisive Tim Cook blew $1 billion a year on a vehicle Apple never built
For the last decade, many Apple employees working on the company’s secretive “Project Titan” electric vehicle project called it “The Titanic…
Gene Munster: Apple should buy Rivian after pulling Apple Car plug
Deepwater Asset’s Gene Munster thinks that, after pulling the plug on its Apple Car, “The Titanic Disaster, Apple needs to buy Rivian …
Apple employees referred to doomed Apple Car project as ‘The Titanic Disaster’
For the last decade, many Apple employees working on the secretive “Project Titan” electric vehicle project called it “The Titanic disaster.”
Elon Musk responds to canceled Apple Car with two emoji
A few hours after it was reported that Apple had pulled the plug on its “Apple Car,” an EV project, Tesla CEO Elon Musk responded via X…
Apple pulls the plug on its electric car, killing decade-long, multi-billion dollar effort
Apple is abandoning one of the most ambitious projects in the history of the company, pulling the plug a decade-long effort to…
Former Apple engineer who stole Project Titan trade secrets sentenced to 120 days in prison
Xiaolang Zhang, a former Apple engineer who pled guilty to stealing Project Titan trade secrets, was this week sentenced to 120 days…
Apple aggressively ramps up its testing of autonomous vehicles
Apple is aggressively ramping up its testing of autonomous vehicles, more than tripling its fleet in just the past year…
Apple Car pegged to launch in 2028 with Level 2+ autonomy
Apple, amidst a decade-old effort to build a car, has pivoted to a less ambitious design – featuring Level 2+ autonomy – with the intent…
Ming-Chi Kuo: Apple Car has ‘lost all visibility’
Apple’s work developing the Apple Car has “lost all visibility at the moment,” according to TF International Securities analyst Ming-Chi Kuo…
Apple increases size of its ‘Apple Car’ autonomous vehicle test-driving team
Apple has once again increased the size of its autonomous vehicle (AV) “Project Titan” test-driving team. Now, the “Apple Car” team now…
Project Titan: ‘Apple Car’ proving ground in Arizona confirmed by new satellite images
DaimlerChrysler sold its proving ground in Arizona. That test facility may be where Apple’s “Project Titan” team is testing the “Apple Car.”
Secret Zurich lab may be key to development of Apple Car, Apple Headset, and more
After researching Apple’s efforts in Zurich, Switzerland for over four years, meticulously following Apple’s recruitment efforts and…
U.S. DOJ charges Apple ex-employee for attempting to steal technology, fleeing to China
The U.S. Justice Department on Tuesday said it has charged a former Apple engineer with attempting to steal the firm’s technology related to…
Elon Musk counts on full self-driving as next Tesla profit driver
Elon Musk is counting on full-self driving and other new technologies and vehicles at Tesla to provide the “wow factor” that will continue…
Apple increases number of ‘Apple Car’ test drivers for its autonomous fleet
According to the California DMV, where you can see “good enough for government work” exemplified on a daily basis, Apple has increased…
Gene Munster: Will Apple Car see the light of day?
Deepwater Asset Management’s Gene Munster also has one question to ask management at the meeting: Will Apple Car see the light of day?
Analyst: LG would be a good ‘Apple Car’ partner
South Korea’s LG Group would make a good partner for Apple as it works to make an electric smart car of its own, an analyst…
Gene Munster: Yes, it makes sense for Apple to make a car
Loup Managing Partner and longtime Apple analyst Gene Munster puts the odds at 50/50 that the “Apple Car” will be on the market by 2026…
Apple Car reportedly to debut by 2026 for under $100,000, not fully autonomous
The so-called “Apple Car” electric vehicle will debut by 2026, cost under $100,000, and will not be a fully autonomous self-driving vehicle…
As-yet-nonexistent ‘Apple Car’ ranked highly in a survey of new-vehicle owners
Consumers are primed to buy an “Apple Car” before one even exists, with the brand ranked higher than Tesla, Lexus, BMW, Audi, and Porsche…
Chinese national admits to stealing Apple autonomous vehicle trade secrets
A former Apple engineer on Monday pled guilty to criminal charges that he stole the company’s proprietary intellectual property before…
Apple hires key Lamborghini exec to work on ‘Apple Car’
Apple has hired one of Lamborghini’s top car-development managers in a sign that it’s continuing to work on its “Apple Car” electric vehicle…
Self-driving ‘Apple Car’ reportedly ‘smacked into curbs, veered out of lanes, nearly hit jogger’
Apple’s self-driving cars had trouble navigating streets, frequently bumped into curbs and veered out of lanes in the middle of…
‘Apple Car’ reportedly has ‘no steering wheel or brake pedal’
A report which claims that Apple is aiming to gain exemptions to release a vehicle “Apple Car” without a steering wheel and brake pedal …
Apple granted U.S. patent for ‘Apple Car’ steering wheel system
Apple has been granted a U.S. patent (number 11,370,475) for steering wheel, described as a “steer-by-wire system with multiple…
Volkswagen CEO ‘not sure if Apple will actually bring cars to the market’
Volkswagen CEO Herbert Diess said on Wednesday he’s not sure if Apple would ever produce actual vehicles but that the tech giant…
Next-gen CarPlay is an early preview of ‘Apple Car’
The next-generation CarPlay interface previewed on June 6th at WWDC 2022 is a precursor to an eventual “Apple Car”…
Apple increases ‘Apple Car’ hiring; Will Apple acquire Canoo?
Apple may be eyeing struggling electric-vehicle startup Canoo to help as the company ramps up its ‘Apple Car’ project…
Apple’s new hire of Ford Veteran could supercharge ‘Apple Car’ project
Apple’s hire of another auto industry insider, Desi Ujkashevic, a 31-year Ford vet, has the car and tech industries buzzing about Apple Car…
Tim Cook turns to Ford Motor Co. insider for help in developing ‘Apple Car’ amid chronic setbacks
In its latest bid to finally launch an Apple car in the coming years, Apple turned to former Ford Motor Co. executive Desi Ujkashevic…
Apple hires 31-Year Ford veteran to accelerate ‘Apple Car’ work
Apple has hired a longtime Ford Motor Co. executive in a sign that Cupertino is again ramping up “Apple Car” development…
Apple adds more drivers to its autonomous vehicle program
Since January, Apple has added more drivers to its autonomous vehicle program based on the California Department of Motor Vehicles data…
Porsche CEO: We’ve discussed potential joint projects with Apple
Porsche’s CEO said on Friday that managers at premium vehicle-maker Porsche traveled to the U.S to discuss projects with Apple …
Ming-Chi Kuo: ‘The Apple Car project team has been dissolved for some time; reorg necessary’
The Apple Car project team has been dissolved for some time. The reorganization within the next three to six months is necessary to achieve…
Apple developing ‘Apple Car’ autopilot chip with Korean OSAT firm
Apple is in development on the chip modules and packages to be used in the “Apple Car” with a South Korean outsourced semiconductor…
Apple’s fleet of self-driving cars covered more than 13,000 miles in California in 2021
In 2021, Apple tested the capabilities of its self-driving car tech on the streets of California, logging more than 13,000 miles…
South Korean companies vie to land ‘Apple Car’ contracts
South Korean companies are vying to secure “Apple Car” contracts as Apple continues the process of selecting suppliers for its…
Apple’s road to $4 trillion is paved with its rumored AR/VR headset and ‘Apple Car’
Apple on Monday made history by becoming the first publicly traded company with a market cap of $3 trillion. Apple’s journey to $4 trillion …
Our Next Energy (ONE) says ‘Gemini’ battery prototype delivered 752-miles in Tesla Model S on single charge
Our Next Energy, Inc. (ONE), a Michigan battery technology company, has demonstrated a proof-of-concept battery that powered…
Apple approaches year eight of ‘Project Titan’ – will we ever see the ‘Apple Car?’
Apple is approaching year eight of “Project Titan,” the company’s codename for its rumored electric vehicle. 2022 could prove to be the…