MacDailyNews

Apple and Mac News

Apr 15, 2014 - 05:15 PM EDT — AAPL: 517.9599 (0.00, +0%) | NASDAQ: 4034.161 (+11.467, +0.29%)

Tag: Phil Schiller

  1. Apple closes U.S. ad-spending gap with Samsung

    Samsung is the still the king of the U.S. smartphone marketing race, but Apple…

  2. Emails show Phil Schiller shocked over Apple’s ad agency suggestions

    Last year, Apple’s marketing chief Phil Schiller ripped his ad agency…

  3. Apple in April 2013: ‘Customers want what we don’t have’

    You’d think a corporate patent infringement battle would be boring…

  4. Apple’s advertising dilemma aired at $2 billion trial

    As Apple Inc. was being targeted by an onslaught of negative advertising…

  5. Samsung: Our ‘next big thing’ ads drove Apple’s marketing chief Schiller ‘crazy,’ wanted to switch ad agencies

    Samsung’s ‘Next Big Thing’ advertising campaign…

  6. Apple iPhone coming to Serbia and Lebanon for first time

    When Phil Schiller introduced the iPhone 5s and iPhone 5c last September…

  7. At upcoming trial, Apple wants Samsung to pay $40 per device for five patents

    I don’t merely disagree with Apple but am rather wondering whether it has lost its mind…

  8. That was quick: Samsung appeals final judgment in first Apple v. Samsung patent case

    There might have to be another retrial. Yes. Another retrial….

  9. Apple execs receive restricted stock bonuses worth more than $12 million each

    Six Apple executives received more than 30,000 shares of stock…

  10. Phil Schiller likely to retake stand, Forstall a possibility in second Apple v. Samsung trial

    Apple’s head of marketing will be called to the stands by Samsung…

  11. Apple’s Phil Schiller tweets link to another security report criticizing Android

    Last year, Apple executive Phil Schiller tweeted a link to a research report…

  12. Dead to me: Apple’s Schiller ‘unfollows’ Tony Fadell and Nest after Google acquisition

    Apple SVP of Worldwide Marketing Phil Schiller ‘unfollowed’…

  13. Apple’s Phil Schiller: Samsung succeeded is because it copied us

    Phil Schiller, head of marketing at Apple, testified…

  14. Phil Schiller in damages retrial: Samsung’s slavish copying has effectively diluted Apple’s brand

    In front of a courtroom jury today, Apple marketing chief Phil Schiller…

  15. Apple CEO Steve Jobs ‘bet the company’ on iPhone says Phil Schiller at patent infringer Samsung’s damages trial

    Apple’s head of marketing, Phil Schiller, on Thursday told a court…

  16. MacDailyNews presents live coverage of Apple’s ‘Lot More to Cover’ special event

    Apple CEO Tim Cook and a team of Apple executives will be holding…

  17. Apple to broadcast special media event today via Apple TV, Safari browsers [updated]

    Apple will webcast today’s special event at 10am PDT / 1pm EDT today…

  18. Apple throttles back iPhone 5c production by 35%, increases iPhone 5s production by 75%

    We’re going to make this so simple that even a Droid settler might be be able to understand…

  19. Apple patent filing reveals fingerprint scanner with advanced NFC application built into the Home Button

    When Apple revealed the iPhone 5 last year, many were confused…

  20. 5 big rumors about Apple’s special event in September

    Fall holds different meanings for different people…

  21. Low-cost polycarbonate ‘iPhone 5C’ will test Apple’s prodigious marketing ability

    Apple must keep the iPhone 5C from cannibalizing its kin or destroying its brand…

  22. Apple beleaguered no more as scene sets for autumn

    Surely there will come a day when the world’s discerning consumers…

  23. Social media study: Apple dominates tech chatter, doesn’t do enough to control it

    Apple was not proactive enough pushing positive messages…

  24. ‘Can’t innovate anymore, my ass’: Apple’s bravado clouds their real challenges

    Apple’s senior vice president of Worldwide Marketing Phil Schiller…

  25. Schiller’s ‘can’t innovate anymore, my ass’ one-liner: Apple’s rallying cry

    People may forget what drives Apple, but Apple does not…