MacDailyNews

Apple and Mac News

Mar 31, 2015 - 05:16 PM EDT — AAPL: 124.43 (-1.94, -1.54%) | NASDAQ: 4900.88 (-46.56, -0.94%)

Tag: marketing

  1. AT&T’s plan to watch your Web browsing – and what you can do about it

    AT&T examines each customer’s Web traffic…

  2. Woz doesn’t get the $17,000 Apple Watch Edition

    The Apple co-founder, affectionately known as ‘The Woz,’ loves getting his hands on new devices…

  3. Apple’s latest TV ad shows the world what Apple Watch can do

    A lot of Apple Watch naysayers don’t seem to understand what Apple Watch can do…

  4. Apple Watch is not aiming at the one-percenters

    Investors attending the Apple Watch event have been fixated on…

  5. Why is Apple making a gold Watch?

    As expected, the gold version of Apple’s watch is very expensive by consumer technology standards…

  6. Marketeer Martin McNulty: Apple Watch is a really poor product

    Martin McNulty: I don’t know what problem Apple Watch is solving. I really don’t understand…

  7. Apple Watch Sport graces the cover of Chinese magazine YOHO

    The Apple Watch is continuing to make the rounds of fashion magazines…

  8. Huge Apple Watch spread appears in The Sunday Times

    The Sunday Times devoted its cover and a massive three-page spread…

  9. Tim Cook shouldn’t be telling people what the Apple Watch can do

    Better to let their imaginations run wild…

  10. Apple expands Apple Watch marketing with new multi-page spread in Vogue

    The Apple Watch is shown on multiple pages of the magazine, depicting different watch casings and bands…

  11. Apple’s latest TV spot ‘Make Music with iPad’ features recording artist Elliphant

    iPad is changing how we live, work, and create…

  12. Unwitting Microsoft might be helping Apple set new Mac sales records

    Microsoft seemed very pleased with itself yesterday…

  13. Forking Apple brands

    Apple’s reputation, products, and imagery have coalesced into a brand…

  14. Google Glass is no more, if it ever was

    Google Glass is dead. Another mental-masturbatory marketing ploy bites the dust…

  15. Will Apple allow ads on Apple Watch?

    Despite the fact that there aren’t specific references to advertising…

  16. Apple bringing iAd to Latin America

    iAd, Apple’s advertising platform for apps on iPhone, iPad, and…

  17. Selling Apple Watch

    Many people are overthinking Apple Watch…

  18. Google and the self-driving delusion

    Google’s driverless car are an elaborate charade; a branding exercise, a ticket to free media, a way to sell software…

  19. Advertisers to get a glimpse of Apple Watch promise, challenge

    Apple’s forthcoming smartwatch poses a conundrum for advertisers…

  20. Apple iBeacon finds its way into McDonald’s and sandwich sales increase

    Ever since iBeacon made its debut on the iPhone in 2013…

  21. Apple debuts new iPad Air 2 TV commercial ‘Change’

    Apple has debuted a new TV commercial on U.S. broadcast and cable networks…

  22. MasterCard debuts new TV ad featuring Apple Pay and Gwen Stefani

    The new 30-second spot shows cardholders using the iPhone 6 and Apple Pay

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