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  1. It’s time for Apple to separate Apple Music from iTunes on the Mac

    Since Apple Music first launched in 2015, one of the most common requests from Mac user…

  2. Apple’s management doesn’t seem to want Nvidia support in macOS, a bad sign for the next-gen Mac Pro

    In October 2018, Nvidia issued as public a statement as it ever does…

  3. Apple job openings for health-related positions up 400% since 2017

    Based on hiring data trends, it appears Apple has every intention to continue to invest in health technology…

  4. Apple’s digital health plan puts the iPhone and Apple Watch at the heart of your wellbeing

    Digital health is where big tech firms want to be right now…

  5. Apple’s iPad might influence the future of the Mac interface

    Adding iOS apps to the Mac might not be where Apple stops…

  6. Apple’s biggest challenge isn’t the iPhone, it’s the Mac

    Apple has a huge opportunity…

  7. How to make new T2-secured Macs boot from external drives

    Take a minute to fix this now, before you have to…

  8. Apple’s next big move? Buying Nintendo

    Apple has hinted that it will act boldly to revive its fortunes….

  9. Apple CEO Tim Cook, one-time ‘operations genius,’ is a failure at operations

    Operations are supposed to be what Tim Cook does best…

  10. An enterprise take on Apple’s ‘Project Marzipan’

    Apple’s Marzipan initiative that enables iOS apps to run on Macs…

  11. Gartner: Apple’s Mac sales dip slightly, marketshare increases in Q4

    Worldwide PC shipments totaled 68.6 million units in the fourth quarter of 2018…

  12. Imagining Apple’s post-iPhone future

    Apple’s reported plans to cut iPhone production by 10 percent in the first quarter of 2019…

  13. Apple’s next really big thing: Health

    Transforming consumer health is Apple’s next really big thing…

  14. Apple can transform enterprise communications — if they do this

    While enterprises are certainly (and appropriately) adopting Apple’s solutions across their internal infrastructure, they must still communicate with customers…

  15. Is the cult of Apple over? Tim Cook faces a struggle to revive the spark

    Apple customers have previously been known for an almost fanatical devotion…

  16. Tim Cook’s defining moment as Apple CEO

    How Mr Cook and his team respond to the iPhone’s current crisis will reveal exactly what kind of…

  17. 2019 is make or break for Apple as CEO Tim Cook tries to save his legacy

    Cook and his management team failed to properly guide investors to slowing global demand for its most important product…

  18. Investors’ rights law firm investigates Apple’s earnings cut for ‘potential securities fraud’

    Apple and/or its executives may have issued materially misleading business information to the investing public…

  19. If Tim Cook’s all-hands meeting doesn’t fix Apple’s pricing, it’s pointless

    As yesterday’s surprise announcement of a significant holiday revenue shortfall made clear…

  20. CEO Cook issues memo to employees after Apple slashes revenue outlook for the first time in almost two decades

    CEO Tim Cook has issued a memo to Apple employees after Apple slashed revenue outlook for the first time in almost two decades…

  21. Apple’s earnings warning means CEO Tim Cook now has a major credibility problem

    Apple CEO Tim Cook and his management team should read the coverage of their mind-blowing warning…

  22. Loup Ventures: We continue to expect AAPL to outperform the rest of FAANG in 2019

    Apple reissued lower guidance for the Dec-18 quarter (8% below Street expectations), citing soft iPhone sales in China…

  23. Open thread: Does Apple need new leadership?

    Does Apple need new leadership?

  24. Why is your MacBook’s Bluetooth so unreliable?

    My first encounter with Bluetooth on my Mac was a mystifying experience…

  25. Apple 2019: Glimpses of next-gen MacBook Pro, MacBook Air seen in Intel roadmap

    The MacBook Pro and MacBook Air should benefit from Intel’s chip makeover in 2019…

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