Think COVID-19 is bad for makers of luxury goods? Think again. This could bode very well for Apple items like the flagship iPhone 12 Pro Max …
Tag: luxury goods
HSBC: Apple is a luxury brand like Louis Vuitton
As Apple Inc. prepares to start selling the $1,000 iPhone X, its most expensive smartphone yet…
I take issue with Apple’s iPhone X being labelled as ‘luxury’
When I think of luxury phone there is one brand that comes to mind first…
Relax. Apple and the iPhone are far from ‘doomed’
Apple is a company that knows how to change..
Apple’s broken narrative
Tim Cook and Luca Maestri had one goal for last week’s earnings conference call: convince Wall Street to begin thinking differently about Apple…
Here’s what Angela Ahrendts should do to boost the luxury factor of Apple Retail Stores
Ahrendts instituted private try-on appointments for the higher-end Apple Watches and has been extremely selective…
Apple’s Angelea Ahrendts makes her mark on Apple Stores by going ‘ultraluxe’
Angela Ahrendts, Apple’s senior vice president of retail, got a private demonstration of the fancy…
Apple’s Angela Ahrendts a featured speaker at next week’s Bloomberg Year Ahead Summit
Apple’s senior VP of Retail and Online Stores, Angela Ahrendts, will be a centerpiece speaker…
How Apple made itself recession-proof
Across the board, our goal is to make the best in the categories we choose to compete in…
When Angela Ahrendts met Tim Cook
The first time Tim Cook interviewed Angela Ahrendts they met in…
In smartphones, it’s Apple’s luxury or Android’s rock bottom
To be part of the world’s richest 1%, you need make just $34,000 a year…
Apple takes top luxury gifting spot in China
Apple in first place was followed by…