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  1. Apple CEO Tim Cook, one-time ‘operations genius,’ is a failure at operations

    Operations are supposed to be what Tim Cook does best…

  2. Imagining Apple’s post-iPhone future

    Apple’s reported plans to cut iPhone production by 10 percent in the first quarter of 2019…

  3. Intel teases new 9th-gen desktop processors suitable for Apple’s iMac

    Intel expanded the range of its ninth-generation desktop processors at CES 2019, at the same time…

  4. Is the cult of Apple over? Tim Cook faces a struggle to revive the spark

    Apple customers have previously been known for an almost fanatical devotion…

  5. Tim Cook’s defining moment as Apple CEO

    How Mr Cook and his team respond to the iPhone’s current crisis will reveal exactly what kind of…

  6. 2019 is make or break for Apple as CEO Tim Cook tries to save his legacy

    Cook and his management team failed to properly guide investors to slowing global demand for its most important product…

  7. Investors’ rights law firm investigates Apple’s earnings cut for ‘potential securities fraud’

    Apple and/or its executives may have issued materially misleading business information to the investing public…

  8. If Tim Cook’s all-hands meeting doesn’t fix Apple’s pricing, it’s pointless

    As yesterday’s surprise announcement of a significant holiday revenue shortfall made clear…

  9. CEO Cook issues memo to employees after Apple slashes revenue outlook for the first time in almost two decades

    CEO Tim Cook has issued a memo to Apple employees after Apple slashed revenue outlook for the first time in almost two decades…

  10. Apple’s earnings warning means CEO Tim Cook now has a major credibility problem

    Apple CEO Tim Cook and his management team should read the coverage of their mind-blowing warning…

  11. Loup Ventures: We continue to expect AAPL to outperform the rest of FAANG in 2019

    Apple reissued lower guidance for the Dec-18 quarter (8% below Street expectations), citing soft iPhone sales in China…

  12. Open thread: Does Apple need new leadership?

    Does Apple need new leadership?

  13. Setting up a new (or repurposed) Mac

    The very best way to understand the process is to consider some practical examples…

  14. Intel unveils next-gen ‘Sunny Cove’ processors and graphics appropriate for 2019 Macs

    Intel today introduced Sunny Cove, its next-generation processor microarchitecture…

  15. IT Pro reviews Apple’s 27-inch 5K iMac: ‘Still a stunner and one hell of a machine’

    The iMac 27.5-inch is a little old now compared to its iMac Pro buddy, but that doesn’t mean it’s not well worth a compliment or two…

  16. Class action lawsuit claims Apple failed to include dust filters in iMac and MacBooks causing display and performance issues

    Apple is getting taken to court in a class action lawsuit that alleges that the company…

  17. Why didn’t Apple upgrade the iMac last month?

    During its Oct. 30 product event, Apple launched a slate of new products…

  18. Waiting on Apple: Four options for my next Mac

    My main machines are Macs. It’s about the software. There are some media management products…

  19. What to expect for Apple’s MacBook, iMac, and Mac mini

    Along with the new Home button-free iPad Pro, we expect at least three new Macs…

  20. Apple banners go up at Howard Gilman Opera House ahead of special event

    With only a few days until Apple’s big iPad Pro and Mac event on Tuesday…

  21. New MacBook, iMac and Mac mini all but confirmed for Apple’s October 30th special event

    After weeks of rumors and speculation, it is now all but certain that Apple will use its October 30…

  22. Apple registration filing Eurasia reveals four new Macs

    Four of the numbers currently don’t have counterparts in Apple’s Mac lineup…

  23. New iMac: Fantasy features list

    I’ve been holding off on upgrading this iMac, waiting for Apple’s latest Mac announcements…

  24. Predicting the date for Apple’s second autumn special event

    Based on Apple’s previous announcement history, I predicted a second fall Apple event…

  25. Apple may have ‘One More Thing…’ to announce before year’s end

    Steve Jobs, the late co-founder of Apple, Inc. and its former CEO, was famous for ending…

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