Apple Saket opened today in the heart of India’s thriving capital of New Delhi. The new retail location serves as a welcoming space where…
Tag: Deirdre O’Brien
Tim Cook greets man with a 1989 Macintosh SE at the opening of Apple’s first store in India
Tim Cook posed for photos with a crowd of Apple fans, including one man who had brought his Macintosh SE FDHD (released in 1989) along…
Apple Gangnam opens this Friday, March 31st in South Korea
Apple today previewed Apple Gangnam, located in Seoul’s bustling, world-famous Gangnam District. Apple Gangnam will offer an exciting…
Apple hires Carol Surface as new human resources chief
Apple has hired a new human resources chief (Senior Vice President of People), Carol Surface, freeing up former retail + human resources…
St. Louis Apple Retail Store employees reject union
Apple Retail Store employees pushed back on unionization efforts at a location in St. Louis, with staffers saying they don’t want to be…
Apple’s unionized Maryland store files complaint over being excluded from benefits
Apple last month withheld its latest employee benefits and perks from staff who work at its sole unionized retail store in the Baltimore…
Apple to withhold its latest employee benefits and perks from its sole unionized retail store
Apple is withholding its latest employee benefits and perks from staff who work at its sole unionized retail store in the Baltimore suburb…
Apple Brompton Road celebrates grand opening July 28th in London
Apple today previewed Apple Brompton Road, its newest retail store in London, located in the city’s bustling Knightsbridge neighborhood…
Apple retail store union vote is just the start; lengthy process may not end in unionization
Apple employees at a Towson Town Center retail store have voted to unionize, making it the first of the company’s 270-plus stores…
Apple workers at Maryland store vote to unionize, a first in the U.S.
Apple employees at a Baltimore-area (Towson) store have voted to unionize, making it the first of the company’s 270-plus stores in the US…
Apple retail chief O’Brien pushes back against unions in new video to retail staff
In a new video to employees, Apple’s senior vice president of retail , Deirdre O’Brien, is pushing back campaigns to unionize retail stores…
Apple expands Today at Apple Creative Studios at retail stores
Apple has unveiled plans to bring its Today at Apple Creative Studios initiative to even more young creatives in communities around…
Apple resumes in-person ‘Today at Apple’ sessions in stores across America
Beginning March 7, Apple Store locations around the country will resume in-person Today at Apple sessions for the first time since COVID-19…
Apple Rosenthaler Straße opens on December 2nd in Berlin
Apple today previewed Apple Rosenthaler Straße, the first Apple Store in the Mitte borough of Berlin. Situated on the eastern side of the…
#AppleToo has amassed nearly 500 stories of Apple workplace issues
A group of Apple employees organizing themselves under the #AppleToo moniker says they’ve has collected almost 500 stories from…
Apple Retail Stores expand operations as U.S. emerges from response to COVID-19
Apple Retail Stores are expanding operations as the United States emerges from response to COVID-19, betting that a combination of…
Apple hosts ‘Today at Apple’ sessions for Black Music Month
In celebration of Black Music Month, Apple’s store in downtown Nashville has teamed up with the National Museum of African American Music…
Apple plans to open more retail stores, even as online sales accelerate
Apple plans to add to its global retail store presence even as retail outlets in inner cities struggle with the shift to sales online…
Nearly half of U.S. Apple Retail Stores have switched to Express storefronts
Following the Black Friday and Cyber Monday shopping weekend, nearly half of all Apple Stores in the U.S. have added Express storefronts…
Apple expands ‘Express’ retail store format ahead of Christmas shopping season
Apple is expanding a new physical store format as the company looks to get iPhone 12 models into customers’ hands, Apple’s retail chief…
Apple offers new ways to shop for the all-new iPhone 12, iPhone 12 Pro, and iPad Air
When iPhone 12, iPhone 12 Pro, and iPad Air are available Friday, October 23, customers can shop for all-new products directly from Apple…
Apple Store Online launches in India
Apple today launched the Apple Store online in India, offering Apple’s full range of products and support directly to customers across…
Singapore’s floating orb Apple retail store opens Thursday
Apple today previewed Apple Marina Bay Sands in Singapore, the first Apple Store to sit directly on the water. Appearing as an orb floating…
Apple Central World opens Friday in Bangkok, Thailand
Apple today previewed Apple Central World, its second and largest retail location in Thailand, situated in the heart of Ratchaprasong, Bangkok …
Apple to give employees paid time off to vote in U.S. election
Apple has informed U.S. employees that they can take as many as four hours off with pay on Election Day in the United States (Tuesday, November 3, 2020)…
Apple: Full return of employees to U.S. offices won’t occur before year end
Apple says the full return of employees to the company’s U.S. offices won’t occur before year end due to COVID-19. Deirdre O’Brien, Apple’s senior vice…
Over 70 Apple Retail Stores to reopen in the U.S. and Canada this week
Apple’s Senior Vice President, Retail + People, Deirdre O’Brien sent out a notice to employees about plans to reopen more Apple Retail Stores, which…
Apple’s Dierdre O’Brien No.5 on Fast Company’s Queer 50 List
Deirdre O’Brien is Apple’s senior vice president of Retail + People, reporting to CEO Tim Cook. O’Brien has been placed at No.5 on Fast Company’s…
U.S. Apple Retail Stores closed until ‘early May’
Apple will keep all of its retail stores in the United States closed until at least May. The company had announced last month that it would be shutting…
Apple asks retail store workers to take on remote tech support roles
Apple is asking retail store employees to temporarily take on remote technical support roles while stores remain closed. The workers will still be paid…
Apple launches ‘She Creates’ to celebrate International Women’s Day in stores around the world
Apple has announced the launch of ‘She Creates’ in order to to celebrate International Women’s Day in Apple Retail Stores around the world…
How Apple’s push to rule the smartphone industry has made Apple Store employees feel like robots
In recent years, Apple Retail Store employees have started to feel like the culture and spirit of the Apple Store has deviated…
Meet Deirdre O’Brien, Apple’s senior vice president of Retail + People
For 30-plus years, Deirdre O’Brien has been giving Apple Inc. a human touch. She started working at the original Apple factory scheduling the production lines for early Macs
Apple Antara opens Friday in Mexico City
Apple Antara opens Friday at 5 p.m. in the heart of Mexico City’s vibrant Polanco district. Opening amidst museums, cultural landmarks and premier shopping…
Apple CEO Tim Cook visits Fifth Avenue store on iPhone 11 launch day
iPhone 11 and Apple Watch Series 5 launch day is now underway in the United States and Canada, with deliveries beginning to arrive to customers.
Apple’s largest store in Japan opens Saturday in Tokyo
In the heart of the Marunouchi business district, Apple will open its newest and largest store in Japan across from the historic Tokyo Station this Saturday, September 7th…
Apple Stores showing signs of change under new leader Deirdre O’Brien
Apple is evolving its in-store shopping experience with signage and display fixtures that remove ambiguity and encourage…
Apple’s ex-retail chief Ahrendts brushes off criticism, says ‘I know the facts… Mission accomplished’
Former Apple Inc. retail head Angela Ahrendts defended her revamp of the company’s stores…
Two years in, ‘Today at Apple’ is outgrowing Apple Retail Stores
The program has evolved so much, in fact, that it is beginning to outgrow the stores…
Former Apple retail chief Angela Ahrendts appointed to Airbnb Board of Directors
Former Apple retail boss Angela Ahrendts is joining Airbnb’s board, the company announced Thursday…
Apple Carnegie Library opens Saturday in Washington, D.C.
This is Apple’s most extensive historic restoration project to date, restoring and revitalizing the Beaux-Arts style building…
How Apple Retail Stores lost their luster
Web Smith’s recent experience at his local Apple store in the suburbs of Columbus, Ohio…
