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Feb 11, 2016 - 05:15 PM UTC — AAPL: 93.70 (-0.57, -0.6%) | NASDAQ: 4266.84 (-16.76, -0.39%)

Tag: advertising

  1. Akamai warning hints Apple prepping for streaming TV

    Apple’s main CDN company, Akamai, has warned shareholders that it expects to see its combined revenue from Apple…

  2. Wired blocks access to adblocking users

    There has never been any such thing as free Internet, as users either pay with cash or with personal data/advertising. The problem is that virtually all users who are paying with personal data do not realize that they are actually paying for the services that they consume…

  3. ESPN President: We are in ongoing conversations with Apple

    We’ve had discussions with Apple. I believe in 2016 there will be further announcements…

  4. Apple phasing out its in-house iAd sales team in favor of new publisher-driven system

    Apple is getting out of the advertising-sales business and shifting to a more automated platform…

  5. Apple on a clear path to surpass Spotify as the world’s largest streaming service

    Apple breezed through the 8 million subscribers that analyst Mark Mulligan forecast for all of 2015…

  6. Apple Music subscribers could hit 100 million users in 6 years

    100 million paying Apple Music members would far outstrip what any streaming music service has accomplished so far…

  7. Is Apple the canary in Madison Avenue’s coal mine?

    This jaw dropping announcement is striking. I believe that more companies will follow suit and enlist…

  8. Apple Music nabs 10 million subscribers in 6 months, which took Spotify 6 years

    Apple has passed 10m subscribers for its music streaming service, taking six months…

  9. Apple cuts the cord on Internet TV plans

    Consumers, who eagerly anticipated a live-TV service by Apple Inc…

  10. The Apple TV conundrum

    Before the Apple TV was launched in September, some expected that Apple would be announcing a new subscription TV plan…

  11. Apple, TV networks clash over size and makeup of Internet TV bundle

    If Apple gets its way, TV will undergo a significant change, just like the music business did…

  12. Apple debuts new Apple TV ad, ‘The Future of Television’

    Apple has debuted a new Apple TV ad, “The Future of Television,” on U.S. broadcast and cable TV networks…

  13. New Microsoft ad features retail employees singing Christmas carol outside Apple Store Fifth Avenue

    To celebrate the holidays, Microsoft employees, who were selected from across the country…

  14. Apple’s iBeacon so far fails to ignite retail revolution, won’t be big this Black Friday either

    The launch of iBeacon two years ago was supposed to change shopping. What happened?

  15. What happened to Apple’s marketing magic?

    It just feels like Apple is content to play it safe lately…

  16. Instagram said to test next-gen ads that leverage Apple’s 3D Touch, Apple Pay; Instagram denies

    Facebook-owned Instagram is reportedly testing ads that exploit two of Apple’s most recent technologies, 3D Touch and Apple Pay…

  17. Uh-oh, Spotify: People are paying up for Apple Music

    At current the current rate, Apple Music could surpass Spotify’s paid subscriber base within a year…

  18. Prince Oseph: Bill Hader stars in Apple’s latest, funniest iPhone 6s/Plus commercial

    Bill Hader is eating a giant sandwich and commands Siri, via his iPhone 6s…

  19. Why Apple Music will win in streaming music

    Some experts in the streaming music industry insisted that the world’s most valuable company wouldn’t win over listeners just because it was Apple…

  20. Chinese mobile-ad company apologizes for snooping on Apple iOS users

    A Chinese mobile-advertising company has apologized for disseminating code that allowed hundreds of applications…

  21. Apple removing hundreds of App Store apps over advertising SDK that collects user data

    Code analytics platform SourceDNA has found hundreds of apps on the App Store that used private APIs…

  22. Steve Jobs: ‘Marketing is about values’

    For Jobs, Apple was not about “making boxes for people to get their jobs done.”

  23. Apple debuts new ad for Apple Music starring Kerry Washington, Taraji P. Henson, and Mary J. Blige

    Apple premiered a new Apple Music ad last night during the 2015 Emmy Awards telecast…

  24. iOS 9 adblocker apps top App Store charts; developer pulls ‘Peace’ adblocker

    Less than a day after the launch of iOS 9, Apple’s latest operating system, content blocking software is at the top of the app charts worldwide…

  25. Chinese sperm banks use iPhone 6s to stimulate donations

    You don’t need to give up a kidney to raise cash to buy an iPhone 6s as you can get enough money just by donating sperm!

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