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Thu, Mar 11, 2010 - 07:01 PM EST  —  AAPL: 225.50 (+0.66, +0.29%)  |  NASDAQ: 2368.46 (+9.51, +0.4%)

Microsoft warns journalist: Do not use or mention Apple products at our events
Wednesday, December 09, 2009 - 10:38 AM EST

"Probably still reeling from all publicity around these shots, Microsoft reportedly told journalists gathered for a company press event in Germany not to use or mention Apple products," Chauncey Dupree reports for 9 to 5 Mac.

Apple Macs reigned supreme at Microsoft's Mobius 2009 last month:


Dupree reports, "Our German is a bit rusty and Google is even worse, but according to Handelsblatt and our bad translation: 'While at a Windows Mobile 6.5 demonstration in Munich, Germany a journalist was warned by a Microsoft spokesman not to mention or use Apple products...since it was a Microsoft event the journalist had previously told everyone that he had never owned an easier to use cell phone than the iPhone.'"

Dupree reports, "Now, you can say what you like about Microsoft's huge market share - not just in terms of PC sales but also in virus and Trojan horse production - but even in Apple's darkest days we don't think Cupertino ever insisted on no mention or use of Microsoft-powered products."

Read more in the full article here.

MacDailyNews Take: If Microsoft bans Mac- and iPhone-toting journalists, their events will have very little coverage and none of it smart.

[Thanks to MacDailyNews Reader "Fred Mertz" for the heads up.]

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Dec 09, 09 - 10:41 am Comment from: SteveRey

Sounds like the White House

Dec 09, 09 - 10:42 am Comment from: Bob

Testy, aren't we? Who pissed in their cornflakes?

It's an indication that the Windows Mobile operations are in complete disarray...

Dec 09, 09 - 10:43 am Comment from: Meeeooow!

Cat fight! Cat fight!

Dec 09, 09 - 10:43 am Comment from: Deus Ex Technica

I don't think MS realizes that, at this point in time, they need the journalists more than the journalists need them.

"The revolution will be streamed to your iPhone."

Dec 09, 09 - 10:43 am Comment from: Fergman

I smell fear!

Dec 09, 09 - 10:45 am Comment from: cptnkirk

FFFFF EEEEE AAA RRRR
F E A A R R
FFF EEE AAAAA RRRR
F E A A R R
F EEEEE A A R R

Dec 09, 09 - 10:45 am Comment from: Erk

@Deus Ex....you hit the nail on the head !

Dec 09, 09 - 10:45 am Comment from: MCCFR

What next: Dances With Monkeys stands up at the next event and warns journos that "you're either for us or against us!"

If this is actually true, it's another sign of a management culture that has adopted a persecution complex instead of trying to innovate and persuade using the strength of their products.

Genius.

Dec 09, 09 - 10:46 am Comment from: cptnkirk

otherwise know as FEAR!

Dec 09, 09 - 10:47 am Comment from: Big Als MBP

Why does MDN keep posting Microsoft news?

Why do drivers slow down and stare at a fresh car wreck?

Dec 09, 09 - 10:49 am Comment from: First 2010, then 2012

Obama warns journalists: Do not mention Fox News or Gallup Approval Polls at our events.

Dec 09, 09 - 10:50 am Comment from: HMCIV

Dear Microsoft: Classy.
Dear Journalist waving competitors product in spokesperson's face: Classy.

Dec 09, 09 - 10:58 am Comment from: DogGone

@ Big Als

Why does MDN keep posting Microsoft news?

Because it is fun and they can't help it.

Why do drivers slow down and stare at a fresh car wreck?

Because it is fun and they can't help it.

Dec 09, 09 - 10:58 am Comment from: Mr. Reeee

Could it beeeeeeeee...

DESPERATION?!?!?!?!?!

Dec 09, 09 - 10:59 am Comment from: NGC598

Microsoft was using "You are with us or against us" for a long, long, time. That is why they went to court for using unfair business practices. Those who did not follow what Microsoft wanted got steamed rolled or run out of business.

Yup, I has been a Microsoft policy for decades.

Dec 09, 09 - 11:03 am Comment from: breeze

Have a little temper tantrum monkey boy wont you?

Dec 09, 09 - 11:05 am Comment from: Predrag

And here is somewhat better translation of the text:

The blow below the belt came without warning. "This is a Microsoft event" a Microsoft manager barked at a IT journalist; "Apple products have no place here". When a tentative laughter began to rise in the upscale restaurant "Maria und Josef" in Munich, he pressed on: "I mean it!"

The offense: At a dinner talk, the journalist dared mention that he never owned a phone that was easier to use than the iPhone. This was at the introduction event of Windows Mobile 6.5. "His emotionality surprised me", said a PR consultant attending the event. "It shows that the nerves are on edge [at MS]".

No wonder there. Only days before, Paul Jozefak, attendee at the Microsoft Venture Capital Summit, quoted a twitter message by Steve Ballmer: "We screwed up with Mobile 6.5, I wish we had Mobile 7 on the market:" This is due in 2010.

Ballmer knows that he has to reach a similar situation as in the PC world. Today, "Accenture" consultants found, 62% of smartphone owners use it to check their email. They don't even turn on the PC for it anymore. They use Nokia, Blackberry and iPhone. [..] according to Gartner, Windows Mobile has a market share of less than 10% in Q3/2009. What a humiliation.

Etc...

Dec 09, 09 - 11:11 am Comment from: Predrag

I have attended a few keynotes at the last month's INTEROP in NYC. In the audience of about a hundred people, at least a third, and often times more than that, were Macs.

Official market share numbers are heavily skewed due to all the Point of Sale, ATM (bankomat) and office installations, where no conscious choice (based on ROI) is made.

If we were to count market share among the computers for which their users made a purchasing decision, the numbers would be significantly different.

I'm sure software developers who offer both Mac and Windows version are aware of this. ATMs and cash registers don't research and purchase desktop software. Real people do. And there are significantly more than 5% of real people who own Macs.

Dec 09, 09 - 11:16 am Comment from: Quad Core

"If Microsoft bans Mac- and iPhone-toting journalists, their events have very little coverage and none of it smart."

From what I've seen of journalism lately, even if they don't ban anybody, none of it will be smart.

Dec 09, 09 - 11:16 am Comment from: anthony007

@Steveray: The election is over, you lost. Move on. Get over it. Accept it. Don't worry, 2012 isn't far off and you will have a chance to vote for that airhead, Palin.

Dec 09, 09 - 11:20 am Comment from: ping

Apple's presenters have apparently survived the long-time confrontation with MS-infested laptops and mobile phones with slightly more grace than that...! B-)

Dec 09, 09 - 11:23 am Comment from: Noodle-Armed Choir Boy

This is how it ends...

Microsoft of Oz:
"Do not arouse the wrath of the great and powerful Microsoft. There are no other operating systems. Pay no attention to that PR guy behind the curtain! [speaking in a booming voice into microphone] I am the great and powerful... "
[then, realizing that it is useless to continue his masquerade, moves away from microphone, speaks in a normal voice]
Microsoft of Oz: " ... Microsoft of Oz. "

Every Apple-toting journalist is Microsoft's Toto.

Dec 09, 09 - 11:24 am Comment from: mike

Wanna see a bunch of Tech journalists scatter?

"Anyone with an iPod or an iPod leave the premises immediately"

..... You may as well shout "Fire Fire!! Ballmer had Mexican food for breakfast again. !! Save yourselves!"

Dec 09, 09 - 11:24 am Comment from: Gabriel

@ Predrag - Thanks for that! It does indeed sound like Microsoft would prefer that nobody say or do anything to show how much better their competitors' products are. Which continues to allow poor quality work to be acceptable and justifiable, which perpetuates the denial... a self-reinforcing downward spiral. This story also throws some extra light on how touchy things must be within Microsoft surrounding the recent Pink/Danger fiasco.

@ MCCFR: If this is actually true, it's another sign of a management culture that has adopted a persecution complex instead of trying to innovate and persuade using the strength of their products.

Had to repeat that comment in full because I think it hits the nail on the head. MS had a persecution complex even back in the 90s, when they were seemingly unstoppable. I have a feeling we'll see a few more meltdowns like this.

Dec 09, 09 - 11:28 am Comment from: Ringgo

What is German for "jackass"?

Dec 09, 09 - 11:29 am Comment from: Thaitanic

Ooowww I'm so scared... >_<
so that's how Microsoft fight back Apple. Quite very dirty, isn't it?

Dec 09, 09 - 11:31 am Comment from: t

@anthony007

The thing is steveray is just stating a fact.. nothing to do with the election...

Dec 09, 09 - 11:33 am Comment from: TowerTone

You'd have to be stoned to say 'Apple' in a crowded Ballmer-House

http://www.youtube.com/watch?v=vOdARZ3bs0k

Is that Gil in a beard?

Dec 09, 09 - 11:38 am Comment from: anthony007

Sarah Palin is an airhead because that's what the mainstream media told me and I believe everything they say. I also form my political opinions based heavily on SNL skits.

That's why I voted for Obama and why everyone in the U.S., even the thinking 60 million who didn't vote for Obama, are royally fscked. It'll take years to undo the damage that the empty suit fumbling community organizer and the twin ditzes Reid and Pelosi inflict.

First 2010, then 2012

Dec 09, 09 - 11:38 am Comment from: ron

anthony007, "@Steveray: The election is over, you lost. Move on. Get over it. Accept it. Don't worry, 2012 isn't far off and you will have a chance to vote for that airhead, Palin."

Palin preferred over Putinlike Pompous pricks.

Dec 09, 09 - 11:40 am Comment from: Krioni

@DogGone

Why do some people feel the need to kill a joke by explaining it when everyone already got it?

Dec 09, 09 - 11:41 am Comment from: Ludwig

Q. What is German for "jackass"?

A. SteveRey

Dec 09, 09 - 11:42 am Comment from: Demon

Monopolistic bullying!

I'm surprised that that kind of shit is let just fly in Germany. The journalist in Germany are normally very outspoken on their freedom of choice and would normally walk out in mass and then make a stink about it in the news. It would be like being at a Nikon Camera announce or event and the journalist being told that they can't use their Canon Cameras... It just doesn't wash.

This will bite MS worse then the poor doctored photo on the MS website.

Dec 09, 09 - 11:44 am Comment from: Macguy

Bada...boom!

Dec 09, 09 - 11:52 am Comment from: Yes!

2008, 2010 and 2012...YES WE CAN.

Dec 09, 09 - 11:53 am Comment from: G5mac

sounds to me like Redmond is getting their advice from 1600 Pennsylvania Ave, Washington DC......

Dec 09, 09 - 11:58 am Comment from: Ringgo

At a Hanes marketing event, journalists wearing Fruit of the Loom are asked to leave

Now THAT's taking it in the shorts!

Dec 09, 09 - 11:59 am Comment from: Ringgo

I'm puzzled—I thought it was obvious to everybody:

Palin in 2012: predicted by the Maya

Dec 09, 09 - 12:06 pm Comment from: iStepchild

Can you say...BACKFIRE?? I knew you could.

Dec 09, 09 - 12:09 pm Comment from: TowerTone

Ringgo
I don't think Maya Angelou would put Palin over Obama.....wait.

Dec 09, 09 - 12:09 pm Comment from: TheConfuzed1

Most of those Apple laptops probably have Windows installed in some capacity or another.

Microsoft should simply focus on that detail, rather than fight it.

Instead, not only have they decided to show their fear, but they are now taking anticompetitive measures.

They never learn.

Dec 09, 09 - 12:12 pm Comment from: JoeQ

This is way Microsoft is number one, they have the power to stop people in their tracks from choosing the products they want to use and all people can do is complain and say Not fair.... Microsoft is number 1 because they can kick sand in your face!!!!

Dec 09, 09 - 12:15 pm Comment from: Mac-nugget

I thought journalists were covered by the "freedom of speech" amendment. If Microsoft is actually doing this, it will come back and bite them in the but hard.

Dec 09, 09 - 12:24 pm Comment from: TheConfuzed1

@ Mac-nugget--

The US Constitution does not apply outside of our borders.

This happened in Germany.

Dec 09, 09 - 12:37 pm Comment from: NHL

@TheConfuzed1
You make a profound point.

Since Macs can run Windows, and Microsoft makes very little hardware, why do they care if there are Macs everywhere?

When Mac users see Windows running on their Macs, they will all switch to solely using the superior Windows OS, yes?

I suspect it's not simply because Microsoft cannot see the forest for the trees.

I think Microsoft knows with absolute certainty that if most people owned Apple hardware, and had Windows and Apple's OS running side by side on their Macs, Microsoft would wither and die faster than a trout on the 401.

And Microsoft is as much as admitting this by attempting to ban Apple products from their events.

Microsoft management is living in exciting times.

Dec 09, 09 - 12:41 pm Comment from: Jafo

What about M$ Office for the better computers? Can we mention that?

Dec 09, 09 - 12:45 pm Comment from: The Raven

Seems the libs around here are as afraid of Palin as Microsoft is of Apple.

Dec 09, 09 - 12:56 pm Comment from: Z

Stupid lardass gasbag Balmer gave the edict.

Dec 09, 09 - 12:56 pm Comment from: Ringgo

No—after the last 5 US presidents, what's to fear??

Besides, Palin can run in 2012, but she won't stand a chance against Obama if he wins the war on terror, restores the economy, and advocates deep tax cuts.

cool smirk

Dec 09, 09 - 01:00 pm Comment from: Gabriel

I just realized there might be a connection to this story: German government plans to fund Microsoft malware bailout.

Perhaps Microsoft were expecting this "bailout" to take the form of forcing all journalists to use only Microsoft products? wink

Dec 09, 09 - 01:05 pm Comment from: EvangelizeWithRespect

"If Microsoft bans Mac- and iPhone-toting journalists, their events have very little coverage and none of it smart."

Maybe that's the point?

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