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Category: Opinion

  1. Apple’s biggest needs for 2019

    It certainly wasn’t the finish to 2018 for which shareholders of technology giant Apple were looking…

  2. Is Apple at risk of becoming the next BlackBerry?

    BlackBerry once ruled the smartphone world…

  3. Why Apple must make January great again

    There was a time when Apple defined the future direction of the entire tech industry…

  4. Apple exited the home Wi-Fi market at the wrong time

    Apple exited the home networking business at exactly the wrong time…

  5. Netflix exits App Store, Apple as a service theme intact

    We believe the investing view on Apple is shifting to Apple as a Service…

  6. How Apple could double its services revenues by 2022

    Apple’s Services business has grown at a rate of over 20% over the last three years,…

  7. No, Apple is not dead, just logic

    While Apple stock has been plummeting the chorus line has been growing louder…

  8. The key to Apple’s success: The walled garden

    At the very end of July, an event popped up on the horizon…

  9. Apple’s iPad Pro is only a few key steps away from being a killer computer

    It’s not the tablet hardware itself that’s the problem…

  10. Is it time to buy Apple shares yet?

    Shares of Apple remain under heavy pressure, bobbing just above the recent lows…

  11. The secret of Apple’s success in selling premium tech as an affordable luxury

    Apple’s hardware designs, software, icons, marketing, retail strategy, and branding…

  12. Apple’s secret weapon

    The conservative valuation of this vertical would be $111 billion to $148 billion…

  13. Apple TV 4K is the most essential product Apple makes

    What is the most essential Apple gadget?

  14. Apple: Unlocking a tremendous captive market

    The extreme negative market sentiment on Apple is way overdone..

  15. Did Apple make a big mistake by canceling the 4-inch iPhone SE?

    Did Apple make a key mistake by pivoting towards the luxury high margin smartphone market by sacrificing the iPhone SE line?

  16. Apple is making a multi-billion dollar mistake or something

    The world has become clogged with quality content…

  17. Microsoft’s Edge browser shift has major implications for software and devices

    Sometimes it’s the news behind the news that’s really important…

  18. Historically, this is an extremely rare buying opportunity for Apple

    Apple has lost more value in two months than the world’s largest employer has accumulated in a half century…

  19. No one wants a ‘cheap’ iPhone: Apple sells premium products

    Apple, for better or worse, is a premium products manufacturer…

  20. Why I changed my mind and activated my Apple Watch’s data plan

    In early 2018, I did some math and came to the conclusion that I was paying AT&T too much…

  21. How Apple is preparing for life after the iPhone

    Rumors of slow iPhone XS and XR sales are hard to substantiate…

  22. iCloud makes the Apple retail store experience a total mess

    My wife was complaining that her iPhone 7 Plus was getting clunky and slow….

  23. Apple HomePod vs. Sonos One

    I now have two HomePods which I use in my bedroom as a stereo pair…

  24. Should Apple have its own search engine?

    Apple CEO Tim Cook was made to answer a very uncomfortable question…

  25. Gene Munster: Apple’s latest reinvention is Apple as a service

    We are now in the midst of a four step transformation process: from news to knee-jerk to indifference to enlightenment…

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