“At Apple’s Gather Round event in Cupertino today, the company announced its iPhone XR, iPhone Xs, and iPhone Xs Max, successors to the iPhone 8, iPhone 8 Plus, and the iPhone X,” Emil Protalinski writes for VentureBeat. “Preorders for the iPhone Xs and iPhone Xs Max begin September 21, and the devices will begin shipping September 28. Like with the iPhone X, you’ll have to wait longer for the iPhone Xr: until October 19 to preorder and until October 26 for it to ship.”

“If you’re trading in an iPhone 8 for an iPhone Xr, you’re paying more for a bigger phone, larger display, and heavier device, with better specs,” Protalinski writes. “The iPhone Xs isn’t much of an upgrade over the iPhone X. You’re getting a slightly more powerful phone, with one-hour worse battery life — thankfully you don’t have to pay more for it.”

Apple's all-new 5.8-inch iPhone Xs starting at $999 and 6.5-inch iPhone Xs Max starting at $1099

Apple’s all-new 5.8-inch iPhone Xs starting at $999 and 6.5-inch iPhone Xs Max starting at $1099

As for the iPhone Xs Max, “if you want the best iPhone, as always, it will cost you,” Protalinski writes.

See all of the specs in the full article here.

MacDailyNews Take: Apple must be having an internal competition to see who can come up with the worse product names that can still sell over 50 million units annually.

BTW, the A12 Bionic-powered iPhone Xs is more than just “slightly” faster than the A11 Bionic-powered iPhone X. It’s CPU is up to 15% faster, its GPU is up to 50% faster, and Core ML runs up to 9x faster.

Goodbye Home button: Apple announces iPhone Xs, iPhone Xs Max, colorful iPhone XR in phone line revamp – September 12, 2018
Apple unveils 5.8-inch iPhone Xs and flagship 6.5-inch iPhone Xs Max – September 12, 2018
Apple introduces powerful, yet affordable iPhone XR – September 12, 2018
MacDailyNews presents live coverage of Apple’s ‘Gather Round’ September 12th special event – September 12, 2018