Are Apple losing their magic touch?

“When Apple speaks, the world usually listens,” Jonny Evans writes for Computerworld. “But is Apple losing its magical ability to stimulate interest in what it has to say?”

“I contacted SEO specialists, SEMrush. I wanted to find out how well Apple has been generating customer interest in terms of expectation around its new products in the prelude before its big iPhone and Apple Watch reveal on September 12,” Evans writes. “The truth? Apple has trained its audience well, and those people seems highly receptive to new Macs, iPads, Apple Watch, and iPhone models.”

Evans writes, “Take a look at this global data around search…”

Read more in the full article here.

MacDailyNews Take: It’s nice to see that interest in various Mac and iPad models remains strong as does significant cyclical interest in Apple Watch.

So, the answer to the headline in “No.” Betteridge’s law of headlines survives intact.

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