Apple reverses decision and protects a vital service

“Following online anger at Apple’s decision to cut the commission paid out on apps by nearly two-thirds (Apple Loop, April 28th) the Cupertino-based company has posted an update which states that the cut from seven percent to 2.5 percent will now only apply to ‘app content’ purchases (both in-store and in-app),” Ewan Spence writes for Forbes. “Everything else, including apps, will remain at the higher level.”

“Apple is pitching this as a clarification to the previous statement but as noted Cupertino commentator John Gruber highlights, it feels less like a rewording of an unclear point and more like a reversal of a previous position,” Spence writes. “Whether the mistake was one of omission or one of over-zealous bean counting, the decision to retain the higher fee is one that should be welcomed by everyone.”

Read more in the full article here.

MacDailyNews Take: Regardless of Apple’s about-face, as we wrote last month, “After the great Apple Store affiliate purge and then the slow motion iAd train wreck, we doubt anyone with any experience or knowledge of history whatsoever would trust any Apple affiliate program as a reliable revenue source.”

SEE ALSO:
Apple cuts App Store affiliate commission from 7% to 2.5% – April 24, 2017

15 Comments

      1. perhaps, but I would never, ever sell-out Jobs’s great vision. Cook is a piece of shït who is gutting the greatest company in the history of capitalism.

        1. I’d ask you to define “gutting” but that would be feeding the troll.

          Apparently Apple is STILL the greatest company in the history of capitalism. Let us know when Apple fails completely.

          Until then….go away. Your delusional rants about Tim Cook might make you feel good but they provide nothing constructive here on these forums.

    1. Yes, this is all a neural interaction simulation, like The Matrix.

      YKBAID. Really. All because of that dastardly, evil, Mr Cook who does not have a leadership gene in his body, sold out to the globalist cabal, and is single-handedly ruining Apple creativity …in the opinion of our resident genius IT expert, management guru, & crackerjack financial analyst & investor: botvinnik.

      Meanwhile, Apple shares break all-time highs, dividend pay outs and share buy-backs are up, and many investors & analysts are excited. I’m telling ya, it is nothing but bad news and I am sick of hearing it — right? /s

      “I am going to enjoy watching you die, Mr Anderson.” Mr Smith, in The Matrix

    2. Yet hateful botty still supports corrupt Trump, who filled his cabinet will globalists like treasury secretary Mnuchin who is a hedge fund manager, the very definition of a parasite . The halls of the republic are overflowing with money changers but botty is too partisan to admit it. He wouldn’t want to risk his membership to the rnc trolling club.

  1. Oh botty, you little devil you,
    You are so cute when you spew fire and brimstone !-)

    Oh, by the way, who made you god so you could so righteously judge others? I certainly would love that superpower! (but alas, i look in the mirror, and so I don’t want to see a jerk every day)

  2. Wow. So someone looked at the spreadsheets and decided they could cut commissions by an enormous amount for no real reason. No discussion, no crisis of funds in the company. It’s that sort of attitude that is disillusioning millions and exposing the excesses of American capitalism for the unfettered greed fest it has become.

    Companies exist to make money, so they say. I’d say Apple exists (or at least existed) to make good products and provide a social good. No matter how powerful a company becomes, it still needs to maintain some sort of legitimacy with the communities in which it does business.

  3. I’m frequently dismayed by the confusion between ‘bean counters’ and marketing in these situations. It’s not the ‘bean counters’ who impoverish a company’s associated developer community. It’s the marketing division. This was yet-another of several ‘OOPS!’ marketing blunders at Apple, a recurring problem that points out, at least to my mind, that marketing at Apple is getting too damned close to managing the company. Marketing-As-Management is corporate death.

    1. [This initial posting didn’t show upon reloading this page. It only showed after I repeated the posting, as seen below. Apologies. I suspect a WordPress server spasm. But it did incite me to find the kewl rotting apple pic!]

  4. I’m frequently dismayed by confusion between ‘bean counters’ and marketing in these situations. It’s not the ‘bean counters’ who impoverish a company’s associated developer community. It’s the marketing division. This was yet-another of several ‘OOPS!’ marketing blunders at Apple, a recurring problem that points out, at least to my mind, that marketing at Apple is getting too damned close to managing the company. Marketing-As-Management is corporate death.

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