AT&T again increases cost of grandfathered unlimited data plans

“AT&T continues to quickly hike the cost of unlimited data in order to drive its dwindling grandfathered unlimited data users to metered plans,” Karl Bode reports for DSLReports.

“Users in our forums say they’re being notified of a $5 bump in the cost of unlimited data starting in March of 2017,” Bode reports. “The hike would be the second such hike in as many years, after AT&T bumped the cost of unlimited data last February.”

Bode reports, “‘Our Mobile Share Advantage plans and our AT&T Unlimited Plan provide several benefits that our legacy unlimited plan doesn’t,'” AT&T said in a statement to DSLReports.com confirming the move. ‘If you have a legacy unlimited data plan, you can keep it; however, beginning in March 2017, it will increase by $5 per month,’ AT&T said.”

Read more in the full article here.

MacDailyNews Take: Let’s face it: AT&T and Verizon hate you grandfathered-in unlimited data users many of whom were original iPhone customers like us*.

*We had the original AT&T unlimited iPhone plans, but long ago switched carriers.

Look around at all of the carriers to find the best deal for you. In the US, if you haven’t shopped around in awhile or ever, you’re likely overpaying.

SEE ALSO:
Verizon plans purge of 200GB+ bandwidth hogging unlimited data users – January 10, 2017

11 Comments

  1. Not sure what the answer is, as I understand it, its not a bandwidth issue, the carriers and others have loads now.. So I assume its merely greed, and the problem is, that so many things suck up bandwidth now, its time to dump limits.. no matter whether its a carrier or cable or other..

    1. This is just the beginning of “the new greed”. When the new Administration sweeps aside the current Net Neutrality rules, the pricing model for internet use will become even more absurd and costly.

  2. Wireless providers do their best to make it impossible to compare plans. One things certain from my point of view, they’re some of the greediest companies in existence. Our local AT&T store is full of rude salespeople who do their darnedest to put customers toward Android phones. I do everything I can to avoid dealing with the goobers.

  3. Since they got rid of the 2 year contract subsidy, which no one seems to recognize as the single highest rate hike ever at about $18 per line, and now adding an additional $10 over the past two years, counting what’s announced here. It would make sense to jump ship. There is almost nothing valid holding you to the legacy plan.

    I already have DIRECTV, therefor it made sense to me to switch last year. It’s not specifically ATT hates the old plan as much as they want you to get on to a new plan. Most preferably DirecTV/ATT combo and you get unlimited data, NA talk and text. Also if you choose to watch DTV streaming, they won’t count that against your data, even though you would have unlimited.

    Is it greed or is it herding? You decide.

  4. Doing just fine with my Unlimited plan.

    AT&T is not charging DirecTV streaming against Data Caps and that is why they are trying to force the legacy unlimited off- to open up capacity since they have oversold their network. Not my problem.

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