“Apple is working with emerging technologies as it seeks to explore future disruptive opportunities, and data analytics is part of this strategy,” Evans writes. “Apple is using data analytics across multiple products and services, including (but not limited to) Maps, iAds, Siri, iTunes and Internet services, including location-based solutions and News.”
“Apple understands the value of this data to the other markets in which it hopes to innovate as the next great technology transition emerges into view,” Evans writes. “Apple clearly wants that world to be very smart. From connected devices to devices that complement each other, from wearables to ambient solutions as evidenced by its delayed AirPods, it seems clear that part of the long term ambition here is to create product platforms that weave machine intelligence intelligently (and privately) within daily life. I imagine one of the first implications of this will be in health, where I predict analytics will improve disease control and public health.”
Much more in the full article – recommended – here.
MacDailyNews Take: It’s always darkest before the dawn.