Seeing raging success with ‘Jet Black,’ Apple to add ‘Jet White’ iPhone 7 and iPhone 7 Plus, source says

“A new report from Japanese tech blog Macotakara is suggesting that Apple will update the iPhone 7 and iPhone 7 Plus to add a Jet White color option,” Benjamin Mayo reports for 9to5Mac. “Based on the name, following the popularity of the glossy Jet Black color, Apple would add a glossy white case chassis option to its existing line of flagship iPhones.”

“The report should be treated with quite a bit of skepticism as the source lacks details and the move does not follow the traditional cycle of Apple product releases.,” Mayo reports. “Although Macotakara has had a decent track record in recent months regarding Apple products, it does not seem like it is as confident with this report; the entire source story is only two sentences long and the latter simply warns that ‘this information may be unreliable.'”

iPhone 7 Plus
Apple’s flagship iPhone 7 Plus in Jet Black, the world’s most advanced pocket computer

 
Mayo reports, “Apple is also struggling to meet demand for its existing 5-color iPhone 7 lineup, so it’s unlikely to be rushing to add yet another SKU into the supply chain.”

Read more in the full article here.

MacDailyNews Take: Would be nice — we have Jet Black iPhone 7 Plus units and they’re gorgeous; no cases for these babies! — but we’ll believe this one when we see it.

10 Comments

  1. “The report should be treated with quite a bit of skepticism…”
    but cheerfully promulgated by the media nonetheless.
    Rumor or hard news, there’s money to be made.

  2. The only thing that makes this plausible is the possibility that jet white has higher yields than jet black, and they’re trying to supply the high demand for jet models. I’m waiting on a 3-5 week ship date for mine…

  3. “Jet” is a stone that’s glossy black, and the term “jet black” refers to the color of that stone, and makes complete sense as the color of something that is glossy black. “Jet white” is nonsense, and further suggest that the article is a complete hoax.

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