Vanity Fair’s 2016 ‘New Establishment’ list feature two Apple executives and the wife of Steve Jobs on a list topped by Amazon’s Jeff Bezos.

The Top 10:
1. Jeff Bezos, 52, Amazon
2. Mark ZuckerBerg, 34, Facebook
3. Evan Spiegel, 26, Snapchat
4. Bob Eiger, 65, Disney
5. Elon Musk, 45, Tesla, SpaceX
6. Reed Hastings, 55, Netflix
7. Travis Kalanick, 40, Uber
8. Rupert Murdoch, 85, News Corp., 21st Century Fox
9. Jean Liu and Cheng Wei, Didi Chuxing
10. Beyoncé Knowles, 35, Musician

#11. Tim Cook, 55, Apple Inc.

LATEST KERFUFFLE THAT GOES ALONG WITH BEING THE WORLD’S MOST VALUABLE COMPANY
Cook refused to help the F.B.I. break into the iPhone of one of the San Bernardino shooters, thrilling civil libertarians at the risk of losing some of Apple’s cozy public-sector ties.

RARE EVIDENCE OF MORTALITY
Owing, in part, to the stagnation of its watch product, Apple derives nearly 60 percent of its revenue from the iPhone — a chilling reality given the predicted decline in phone sales and innovation in coming years. Hence the company’s expansion and reboot of services such as Apple Music.

BIG NUMBER
$580 billion—Apple’s market capitalization, which makes it roughly the value of G.E. and J.&J. combined.

#54. Eddy Cue, 51, Apple Inc.

DISPLAY OF VULCAN CHESS MASTERY
Cue, whose domain includes content, Internet software, and services, is widely believed to be an increasingly important part of Apple’s future—pushing the company into music-themed programming and other forms of content. Apple recently acquired a television series based on “Carpool Karaoke,” the popular brainchild of James Corden (No. 80).

WHAT WILL BE GONE IN FIVE YEARS?
“Keys, physical wallets, and cash.”

#73. Laurene Powell Jobs, 52, Emerson Collective

CROWNING ACHIEVEMENT
One of the world’s richest women (net worth: approximately $17 billion), Steve Jobs’s widow is pouring her wealth into Emerson Collective, a philanthropic organization that, like Priscilla Chan’s (No. 60), is structured as a limited-liability corporation.

DISPLAY OF VULCAN CHESS MASTERY
Powell objected to the Aaron Sorkin–written Steve Jobs movie (and to the Walter Isaacson book on which it was based), but she needn’t have bothered: the film flopped with moviegoers.

Full list here.

MacDailyNews Take: On this list, Cook and Powell Jobs are too low and Cue is too high.