“Apple has increased orders for its low-priced iPhone SE in the second quarter of 2016, according to industry sources,” Cage Chao and Jessie Shen report for DigiTimes.
“The second-quarter outlook for related chip orders,” Chao and Shen report, “has been revised to more than five million units from 3.5 to 4 million.”
Chao and Shen report, “The outlook for Apple’s chip orders for iPhone SE for the third quarter will likely be similar to that for the second quarter, said the sources.”
Read more in the full article here.
MacDailyNews Take: Apple has another hit on it’s hands!
Demand has been very strong and exceed supply at this point, but we are working hard to get the iPhone SE into the hands of every customer who wants this phone as quickly as possible. The addition of the iPhone SE in the iPhone line up places us in a better strategic position to attract even more customers into our eco-system. — Apple CEO Tim Cook, April 26, 2016
SEE ALSO:
iPhone SE squeezing market share from Chinese phone makers – April 21, 2016
One month in and Apple’s iPhone SE is almost… magic – April 18, 2016
Ars Technica reviews Apple’s iPhone SE: An apology to big-phone haters everywhere – April 6, 2016
iPhone SE event led to website traffic spike in China and India – April 5, 2016
Daring Fireball’s Gruber reviews iPhone SE: ‘Feels the best in hand’ – April 1, 2016
Macworld reviews iPhone SE: ‘It’s a pocket-size powerhouse’ – March 31, 2016
TIME reviews Apple’s iPhone SE: ‘The perfect smaller smartphone’ – March 30, 2016
Mossberg: Understanding Apple’s iPhone SE and 9.7-inch iPad Pro – March 30, 2016
Wired reviews Apple’s iPhone SE: You’ll use it differently – March 29, 2016
USA Today’s Baig: Apple’s iPhone SE is like a cute, adorable baby – March 24, 2016
The Daily Mail reviews Apple’s iPhone SE: The ‘perfect first time iPhone’ – March 24, 2016
WSJ reviews Apple’s iPhone SE: ‘Smaller gets smarter with better battery life to boot’ – March 24, 2016
Apple tries to stimulate growth with the powerful 4‑inch iPhone SE – March 23, 2016
Why the tiny 4-inch iPhone SE will be a gigantic hit for Apple – March 22, 2016
Apple just put a Mac mini in your pocket (with keyboard and screen) – March 22, 2016
Apple’s got millions of reasons to make the smaller iPhone SE – March 22, 2016
The new iPhone SE finally makes a small phone feel powerful – March 21, 2016
Apple unveils iPhone SE, the most powerful phone with a four-inch display – March 21, 2016
[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]
Where are all those Samsung trolls who said Apple was dead because they didn’t have a mega-sized iPhone?
To be fair, the release of the larger iPhone 6/6+ was wildly successful. The success of the SE is simply the result of people wanting a smaller form factor finally having the opportunity to upgrade to current technology from the 5s.
Beware the DigiTimes, but I hope it’s true!
My wife had an old iPhone 5, skipped the 6, and is absolutely delighted with her new SE. For her, it is about the photos, but was pleasantly surprised to get better phone reception, much better sound volume and clarity, speed, fingerprint recognition instantaneously, and Siri that is now her friend.
There was always a market for a 5s sized phone, Apple made the mistake of listening to the geek crowd.
I think you mean that they made the mistake of abandoning the 5s sized form factor in the process of listening to the geek crowd.. Apple didn’t need to go all in on larger format phones for 2 generations..
My wife and I upgraded from the 5c and 5s to two 16gig iPhone SE’s…we signed another 2 year contract for unlimited, which is good for us, and the total cost for both phones was $13 shipping. Sprint waived the $30 activation fees. If you compare internal guts and camera, I got a 3 generation upgrade and she got a two generation upgrade. Before anyone hollers about the 16gig, we pay a buck a month and have 100gigs total and everything synced with iCloud and we both have plenty of space, even with video. Our monthly bill is the same and we are both very happy. If you buy in the store, it is $50 per phone, but online is zero, except shipping.
Is this based soley on chip orders? The chip in the SE is the same as in the 6s. How do they figure where they’re heading?