“The iCar may be closer to reality than anyone knew — but the road to success is paved with potholes,” Jessica Van Sack writes for The Boston Herald.

“Apple is known for keeping a tight lid on innovation, yet records show it registered the domains Apple.Car and Apple.Auto on Dec. 9, the latest sign that the Cupertino-based consumer electronics giant is developing an electric vehicle,” Van Sack writes. “The fast-tracked development of an electric vehicle constitutes the most ambitious project to date by the most valuable company in the world. And it’s destined to end in an unsightly wreckage.”

“Apple’s top brass don’t know the first thing about entering the car industry. It takes more than a boatload of cash and hundreds of poached automobile hires to become an automaker,” Van Sack writes. “Apple is far too late to the game. Google had a decadelong head start. Its self-driving vehicles have completed 2 million miles of autonomous driving and are still not ready to come to market.”

Read more in the full article here.

MacDailyNews Take: Just getting this baseless hit-piece on record for future reference.

Apple registers ‘apple.car’ and ‘apple.auto’ domain names
Friday, January 8, 2016

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