“Morgan Stanley’s Katy Huberty today writes that smartphone sales are set to be weaker next year than even her reduced expectations, though she sees upside for Apple (AAPL) taking share with the iPhone,” Tiernan Ray reports for Barron’s.
We now look for 11% growth in 2015 (up 8% Y/Y in 4Q, implying in-line seasonality of 14% Q/Q) compared to our original forecast of 18% at the beginning of the year, and 12% in our most recently published model… We model iPhone units growing in-line with the overall industry, baking in share gains in the high-end segment. High end smartphones ($300+) have been growing slower than the overall market… Chinese users shifting to better smartphones and more US users planning to upgrade this year than last year. As a result, we expect Apple to take share in its two largest countries in 2016 despite materially lower expectations for overall smartphone unit growth. — Morgan Stanley analyst Katy Huberty
Read more in the full article here.
MacDailyNews Take: Mo’ money, mo’ money, mo’ money!
SEE ALSO:
Apple’s iPhone can soon reap 100 percent of world’s smartphone profits – November 17, 2015
Apple’s iPhone owns 94% of smartphone industry’s profits – November 16, 2015
Apple iPhone owns over 90% of smartphone profits, so why do others even bother fighting over Apple’s scraps? – October 8, 2015
Beleaguered Samsung’s future depends more on components than on copying Apple – October 7, 2015
Beleaguered Samsung finding it tough to compete Apple’s revolutionary iPhone – October 6, 2015
Apple’s iPhone juggernaut continues with record-breaking sales while Android peddlers fight over scraps – September 28, 2015
Apple’s iPhone owns 92% of smartphone industry’s profits – July 13, 2015
Poor man’s iPhone: Android on the decline – February 26, 2015
Study: iPhone users are smarter and richer than those who settle for Android phones – January 22, 2015
Why Android users can’t have the nicest things – January 5, 2015
iPhone users earn significantly more than those who settle for Android phones – October 8, 2014
Yet more proof that Android is for poor people – June 27, 2014
More proof that Android is for poor people – May 13, 2014
Android users poorer, shorter, unhealthier, less educated, far less charitable than Apple iPhone users – November 13, 2013
IDC data shows two thirds of Android’s 81% smartphone share are cheap junk phones – November 13, 2013
CIRP: Apple iPhone users are younger, richer, and better educated than those who settle for Samsung knockoff phones – August 19, 2013
It’s always delightful to watch the superior product’s market share devour the poorer product’s market share. It’s evolution within the realm of technology. Hurray, hurrah.
Note to analysts: It is not Apple’s prices that are high. It is competitor quality that cannot compare.
“Find out what they like. And how they like it. And give it to ’em just that way.” Fats Waller. Ain’t Misbehavin’
And on the serious side, Prof. Peter Drucker’s whole career was made in teaching on how to get “Customer Satisfaction” …
… if you want to succeed in business that is.
“One never knows . . . Do one?”
” It is competitor quality that cannot compare.” So totally true. I still have several iPhone 3Gs units that still work fine, in fact they work better than most of the cheap android throw away phones.
The only thing Wall Street saw in this article was:
“smartphone sales are set to be weaker next year than even her reduced expectations”
Again, Apple is doomed or something.
Katy must be ill. She is actually making sense. LOL
WTF?…”We now look for 11% growth in 2015 (up 8% Y/Y in 4Q, implying in-line seasonality of 14% Q/Q) compared to our original forecast of 18% at the beginning of the year, and 12% in our most recently published model… We model iPhone units growing in-line with the overall industry, baking in share gains in the high-end segment. High end smartphones ($300+) have been growing slower than the overall market… Chinese users shifting to better smartphones and more US users planning to upgrade this year than last year. As a result, we expect Apple to take share in its two largest countries in 2016 despite materially lower expectations for overall smartphone unit growth. — Morgan Stanley analyst Katy Huberty”
Can’t she come out and say what she means? I can read the Sanskrit but does she need to use so many words to say what is fairly evident?
This is Katy Hubert, once known as the absolute worst predictor of AAPL performance.
Get some education dunce, comprehend or stfu.
Better still: grt you facts from learned crdinle sources, duh-my
Dense, actually Katy is pretty much rambling in her words, mostly so if Apple falters, she can say… “You just mis-understood me”! LOL
Most of the bloggers do this as they try to put down Apple, so they can say, no, I said something else, when they are proven wrong. LOL
Android has done its job superbly!
Following the iPhone introduction in 2007, Android has paved the way for the masses to get used to the ‘Smart Phone in the Rough’, with no security including plenty of spam & plenty of hacks, no OS upgrades, plenty of OEM layering of useless apps that can’t be deleted & cute OS names that allow network purveyors of these phones to entice users to a new phone with cute names such as ‘upgrade to Android lollipop with a new Samsung Galaxy’
Now its time for the real deal; user either walks into an Apple Store after throwing their Android phone in the garbage & purchases an iPhone 6s/6s Plus or tells the Network shop selling phones to ‘stuff the Android lollipop where the sun don’t shine & give me an iPhone’
Again, great job Android, thanks!!
One day we all have to accept that “growth” is not infinitely expandable. Resources will all come to an end.