Believing failed industry analysis

“If you can believe what some industry analysts have been saying, Apple should now be playing third fiddle in the smartphone wars. Android and Windows Phone would be ahead of iOS,” Gene Steinberg writes for The Tech Night Owl. “Apple would, I suppose, be destined to fall back into niche status.”

“Have you looked at the Windows Phone and BlackBerry market shares lately? Have you noticed how Microsoft is quickly unraveling the failed Nokia handset division purchase? Have you noticed how thousands of brand new Microsoft employees are being consigned to the unemployment lines?” Steinberg writes. “IDC… claims that Android will continue to gain share against iOS. But have you noticed that Android’s share is stagnant or falling slightly in the U.S. and elsewhere compared to iOS? That’s hardly gaining share. It goes back to the theory that Android, being open and partly open source, is destined to devour Apple.”

“The big problem with these well-connected industry analysis firms is that their pronouncements are taken seriously. They are quoted without question and never asked ‘show me how accurate you really are.’ The articles about them basically quote, or summarize, press releases without actually exploring the track records to see how previous predictions have fared.”

Read more in the full article here.

MacDailyNews Take: We and others have routinely called out IDC, Gartner, and many others for inaccurate predictions over the years, as evidenced by the related articles below.

SEE ALSO:
IDC: Windows Phone will not surpass Apple’s iOS by 2018 – December 2, 2014
IDC: Windows Phone to surpass Apple’s iOS by 2016 – June 6, 2012
IDC: Windows Phone to surpass Apple’s iOS by 2015 – June 10, 2011

Why did IDC lowball Apple’s Mac sales by 9.7% last quarter? – October 23, 2014
IDC again undercounts Mac unit sales – October 9, 2014
IDC and Gartner numbers do not jibe with Apple’s double digit U.S. Mac growth – July 27, 2014
The danger of using bogus IDC marketshare predictions to erroneously declare ‘Apple is losing to Android’ – June 10, 2014
Exposing IDC’s, Gartner’s, and Strategy Analytics’ PC, phone and tablet data on Apple – November 16, 2013
Smashing Apple: Is Strategy Analytics in Samsung’s pocket? – August 3, 2013
Strategy Analytics claims Android now dominates tablet market – July 31, 2013
Gartner and IDC trumpet wildly incongruous Mac unit sales estimates – April 11, 2013
Canalys unafraid to count iPad, puts Apple third in worldwide PC market share – January 26, 2011

13 Comments

  1. IDC earlier this week were projecting that the market share for According to IDC, Windows phones is predicted to be 3.6% in 2019, compared to 2.6% for this year.

    I’d be surprised if 3.6% would be enough of a market share to keep Windows phone viable and don’t think that it will ever reach that figure.

    1. While Rob Enderle remains the undisputed King of Stupid, the constancy of industry shills Gartner and IDC are in many ways worse. Enderle gets interviewed for his outrageous and incorrect ideas and the public bites, IDC and Gartner tout their own clients and Wall Street insiders bite. Let’s face it the whole sordid financial manipulation just bites.

  2. sue these guys. they are causing world wide havoc. their analysis should be on the companies performance not the guess rumor work. they want to be rock stars. no penalty for costing companies and people billions of dollars, please, why not. they have caused damage. they are standing in the theater and yelling five.

  3. sue these guys. they are causing world wide havoc. their analysis should be on the companies performance not the guess rumor work. they want to be rock stars. no penalty for costing companies and people billions of dollars, please, why not. they have caused damage. they are standing in the theater and yelling five.

  4. As expected, IDC is now reporting “wearables” statistics, not smartwatch statistics, so it can report Apple is only #2 in that category behind FtiBit. Sure, let’s compare sub-hundred dollar step counters to $400 wrist computers that also tell time.

    So predictable it’s laughable.

  5. If Microsoft wants to get market share, all they have to do is a bunch of ads on Android security issues. (Of course they lose all of the royalties they earn on Android patent violations).

    We have seen it all, but to recap…

    Currently over 99% of all mobile aware targets Android
    https://www.google.com/search?hl=en&q=99%25+malware+android

    According to a recent study by Symantec
    http://www.symantec.com/security_response/publications/threatreport.jsp
    almost 20% of the apps in the Android app stores are infected, and some types of malware is spread by simply accessing a specially crafted internet website URL via an email or text link or even playing a video.

    Sample Android items from the past few weeks:
    Example malware information (http://www.net-security.org/malware_news.php?id=3080).
    Example malware information 2 (http://www.forbes.com/sites/thomasbrewster/2015/07/27/android-text-attacks/)
    Persistent Vegetative State (http://arstechnica.com/security/2015/07/new-vulnerability-can-put-android-phones-into-permanent-vegetative-state/)
    Certifi-gate vulnerability (http://androidcommunity.com/certifi-gate-vulnerability-can-allow-hackers-to-steal-data-listen-to-conversations-20150810/)
    Stagefright Patch doesn’t work (https://threatpost.com/stagefright-patch-incomplete-leaving-android-devices-still-exposed/114267)
    Application Sandbox bypass (https://labs.mwrinfosecurity.com/advisories/2015/08/13/sandbox-bypass-through-google-admin-webview/)

    I like to tell my friends and family (after promoting Apple) that less than 1% of all mobile malware targets Apple iOS, Windows and Blackberry combined. Yes, less than 1% targets all of the other mobile systems, over 99% targets Android. Are you willing to risk all of your information and information on all of your contacts (!!!) by using Android? Nothing is perfect, but please use ANYTHING else, it is safer. iPhone, Windows Phone, Blackberry, anything.

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