“On February 27, 2015, Brian X. Chen penned an article entitled: ‘Apple’s New Job: Selling a Smartwatch to an Uninterested Public,’ and on March 2, 2015, Mark Wilson published ‘You Guys Realize The Apple Watch Is Going To Flop, Right?‘” John Kirk writes for Tech.pinions.
“Saying consumers are not excited about the idea of wearing computers on their bodies is like saying horse owners, prior to the introduction of the Ford Model-T, were not very excited about being seen in horseless carriages,” Kirk writes. “Mister Chen has it backwards. People are not excited about wearables because today’s wearables are not exciting. Trust me, when wearables become useful — similar to when cars became useful — customers will be plenty excited about the category.”
“I think, with Apple’s track record, they deserve the benefit of the doubt. But that doesn’t mean that I KNOW the Apple Watch is going to do well. Because I just don’t know,” Kirk writes. “And I’m willing to wait and see how it plays out before jumping to any premature conclusions. But the one thing I am not willing to do is to sit here and listen to a lot of nonsensical guff as to why it won’t work out.”
Tons more in the full article – very highly recommended – here.
MacDailyNews Take: Along with all of the other things Kirk has written so well is this (his are partially in footnotes, so we’re highlighting them here): “Valuing features over the user experience is the second biggest mistake in consumer market analysis. Valuing price over user experience is the first most consistent mistake.”
[Thanks to MacDailyNews Reader “Brian” for the heads up.]
Related articles:
NYT claims Apple has tough job trying to sell Apple Watch to ‘an uninterested public’ or something – February 28, 2015
Pundit: ‘The Apple Watch is going to flop’ – March 2, 2015
FOX Business: Apple Watch will be a game changer – March 11, 2015
Vogue Paris: Apple Watch is a ‘revolution’ – February 27, 2015
The Apple Watch is about to change everything – February 26, 2015
Analyst: 100,000 Apple Watch apps in App Store by April 10th; 42 million Watches sold by year end – February 24, 2015
Apple Watch, the world’s first real smart watch, will be a massive hit – September 9, 2014
Ya know, when there is this much negativity surrounding this, its probably true. Ok. Commence flames.
If you go back in time, you’ll find that tech analysts were pretty negative about the introduction of the iPod, the iPhone and the iPad. This is routine, par for the course.
Trolldude, there is a REASON why so many people ‘flame’ you. Get back under your bridge and think about it for a while and tell me why when you come up with an answer.
That is a piece of incredibly flawed reasoning. I hope that you are disqualified from serving on a jury.
That’s ok, you have the right to be wrong. And it’s obvious you didn’t read the full article by Kirk. 😀
Simple math says Apple Watch will be a success, not only long-term, but during its first quarter of sales. As an early success story, it far will surpass iPhone and iPad.
Apple Watch is the ultimate example of what Apple does so well. Build on previous success. Apple Watch builds on the success of iPhone, just as iPhone’s success is accelerating upward. In just one quarter (the last completed quarter), Apple sold almost 75 million iPhones. This quarter, Apple will sell at least another 50 million. All of those iPhones are compatible with Apple Watch. In fact, all iPhones going back to iPhone 5 (more than two years of accumulated iPhone sales) are compatible with Apple Watch. If 9 out of 10 those friendly existing Apple customers reject Apple Watch, you may think that’s a failure. But if the remaining 1 out of 10 wants one as soon as it’s available, Apple sells (or has a waiting list for) more than 20 million Apple Watches by the end of June.
During the rest of the calendar year, there will be three more quarters of iPhone says, including one with the next iPhone release (and the holiday shopping season). Who thinks Apple ends the year with ONLY 1 out of 10 iPhone customers wanting an Apple Watch?
If Apple sell only 5,000,000 total watches, and only 1% (50,000) are the $10,000 Edition watch, sales for Edition only watch is : $500,000,000. 😀
Can someone ical these idiots?
Standing Idiots
“If there are any idiots in the room, will they please stand up ” said the sarcastic teacher. After a long silence, one freshman rose to his feet.”Now then mister, why do you consider yourself an idiot? ” enquired the teacher with a sneer.”Well, actually I don’t,” said the student, “but I hate to see you standing up there all by yourself. “. 😀
I’ll be getting the Sport, I run and CrossFit, it will be lots of fun!!! And if I don’t have to pickup my phone as much, all the better:)
Tired of the naysayers. When was the last time Apple failed at something – the Mac Cube? And how long ago was that? This may not be a brand new category of device, but Apple will decimate any company that has attempted wearable tech before it. Frankly I already picked out my Apple Watch and will be ordering it on the 10th – along with millions of others.
Let’s say Apple only sells 1M AppleWatches for the remaining year. We’ll never know, but I’d bet that even .01% will be the Edition. Celebrities LOVE Apple! And can certainly dismiss the $10k+ price. Wait for it… Wait for it
There was so much negativity with both theh iPhone and the iPad that listening to it now is just pointless. So its just to tune it all out.
I know! Fucking idiots.
“Apple is doomed, nobody wants to buy iPad anymore. Sent from my iPad”
Y’all keep chugging the Koolaid
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