Deutsche Bank downgrades Apple from Buy to Hold, lowers price target to $102 from $105

“Deutsche Bank downgraded Apple (AAPL) from Buy to Hold with a price target of $102 (from $105),” StreetInsider reports. “Analyst Sherri Scribner doesn’t think the company has many surprises left, and as a result she thinks the stock will trade range bound.”

“‘The company has now announced all of its anticipated new products, creating limited catalysts for the shares through year-end. With expectations already reflecting strong iPhone sales and limited catalysts this year, we expect shares to be range bound and are downgrading Apple to a Hold,’ said Scribner,” StreetInsider reports. “‘Through year-end, we may get a modest refresh to the iPad or to Macs, but we do not expect another significant product introduction on par with the September event to happen this year. While we believe Apple Watch has the potential to be a significant product, the product will not be available until 2015. Given the lack of major new products, we see limited catalysts to the shares through year-end,’ she added.”

Read more in the full article here.

“Deutsche Bank’s view is that Apple likely has few surprises left,” 24/7 Wall St. writes. “The real opinion is not one of panic but one that the stock is likely to remain range bound after being up 25% so far this year.”

“One spot that might be of concern is high expectations for the iPhone 6. The firm simply thinks the positive catalysts are priced into the stock,” 24/7 Wall St. writes. “Stay tuned to this stock story for Friday. This particular analyst call itself is not big, not unless it leads other analysts into downgrading Apple as well. We will have to see if there is any psychological damage after Friday morning’s unemployment report.”

Read more in the full article here.

MacDailyNews Take: Here we go.

39 Comments

    1. Exactly. Except the iCal List of Shameless Idiots is getting so long that it almost seems superfluous. it is one thing to point out and publicly chastise a handful of vocal idiots. But, when quantity of vocal idiots becomes significantly large, idiocy becomes the accepted norm and people start wondering why you bother to complain.

      Don’t get me wrong…I love it when MDN pulls out the iCal list and humiliates a pompous, blithering idiot. But the idiocy seems to keep growing.

    2. Hmmm…”has now announced all of its anticipated new products”, well I for one have a tidy sum set aside for the next iPad Air gold model soon to be announced in October. There are probably a couple of other people out there doing the same and when the “flat” iPad sales bump up few points, and any OTHER items show up no one has yet “anticipated” we will see if this blithering idiot at Deutche Bank eats a little crow or not. Definitely iCal this one…

  1. Ok, so Deutsche Bank understands and knows exactly what Apple’s profit and market share expansion will be from Apple Pay, Apple Watch, CarPlay, … and any of Apple’s “Just one more thing” that may happen soon. So, a simple question on just one product could be, “How many new songs will be ordered by people using CarPlay that is tied to their iTunes account while they are sitting in the car for hundreds of hours per user?” I have more unknowns that Deutsche Bank must know the answer to.

    Clueless idiots!

  2. This woman got menopause hot-flash today. Six months after launching coverage at Buy, Deutsche’s Sherri Scribner has downgraded Apple (NASDAQ:AAPL) to Hold. Her target has been cut by $3 to $102.

  3. So what does Deutsche Bank want?… An announcement every month of a game changing new category product?

    Since when did Deutsche Bank announce a new game changing service in their industry that gives them the right to talk?!?

    1. Answer, never.

      More analysts throughout history, than not, have been consistently incorrect about Apple earnings. How they keep their jobs is the million dollar question …

      Número UNO example: Count how many analysts predicted Apple would become the NUMBER 1 company in the world in the last DECADE.

      Crickets …

      1. The answer is zero. And job security for prognosticators remains solid despite centuries of spectacular failures. There can be only one explanation for this phenomenon: people are fscking stupid.

        1. Agree on the countless minions of clueless analysts, media and tech observers that were asleep at the switch back in January 2007 when the revolutionary iPhone was announced. Proven zeroes.

          People are stupid if they swallow a story whole without critical thinking skills. But some are older like my mother and have a hard time doubting anyone in authority. An enduring innocence combined with legacy trust lost with current generations, unfortunately.

          Love your suit … er, brunch sand and sun outfit. :^)

        2. Agree on the countless minions of clueless analysts, media and tech observers that were asleep at the switch back in January 2007 when the revolutionary iPhone was announced. Proven zeroes.

          People are stupid if they swallow a story whole without critical thinking skills. But some are older like my mother and have a hard time doubting anyone in authority. An enduring innocence combined with legacy trust lost with current generations, unfortunately.

          Love your suit … er, brunch sea and sun outfit. :^)

  4. Hilariouse.. 105 to 102… Look at the friginn prescision..
    If this is not a topic for a joke what is?
    Deutche is claiming to know apples earning at a precision of 0.045$ or almost 1/2 cent per quarter or 1.8cents annualy !( LMAO)
    3$ divided by pe of 16 .. Diveded by 4 quarters !

    They are probabley short and they want to creat a fear to lower price..
    Or simply want in at a lower price!
    What a joke the control of media has become for manipulation .
    What a joke media has become !

  5. even say there are no surprises the stock at 102 is way undervalued with CURRENT earnings.

    aapl PE is lower than the S&P average, and about half Goog
    (and Google hasn’t had a hit in years. Android with Moto losses is a money loser).

    Aapl P.E is even ridiculously lower than (“Win 10”) Msft !
    you have one firing on cylinders with another game changer (Apple Watch) vs one which with Win 10 admitting it’s failing with its biggest product, Windows, and the W.S guys value Msft higher!

  6. Didn’t Deutsche Bank recently fire hundreds of its traders for outright criminal fraud? Makes you wonder how many more fraudsters they’ve yet to uncover.

    Someone should tip off the IRS and have them audited because does sound like they’re up to their old tricks again.

  7. I wonder if the angry government information services who are not allowed access through Apple to private information about us have anything to do with negative effects on Apple stock.
    Google gives the government all private info about people and even if the company does not do well the stock goes up.
    Is it just Wallstreet or is it the government also that is manipulating Apple stock.

  8. Oooh, that’s my bad: I predicted that Apple’s mysterious white building would be used to announce flying shoes, and of course that turned out to be incorrect. Sometimes I forget the mighty power of my words. I’ve let all of you down, as I know how much you depend on me.

    If any of you dear, fellow readers lose AAPL stock value due to my egregious faux pas, I will gladly refund each and every one you—simply forward your account numbers and pws and I will directly deposit any losses.

        1. I hardly can take you to task for any of it. All of my own theories about the white building failed spectacularly. Luckily, no one took them seriously, so I remain free to practice more mischief.

  9. These price targets are supposed to be good for a year so I don’t understand how with next year’s increased iPhone sales with higher ASPs, Apple Pay coming to the iPhone and AppleWatch, and supposedly a conservative 10 million AppleWatch unit sales next year causes Apple’s share price to increase only a couple of dollars from its current price. There must be some logical relationship between revenue and profits and share price. As I’ve said before, analyst price targets mean nothing but these analysts are adding 2+1 and getting a negative number. There has to be something crooked going on. On the other hand Google has been given a price target of $750 from it’s current share price of under $600. How is it that Google can have so much of an upside yet Apple can’t. Google can’t possibly produce that sort of increase of revenue or it would have done so already.

    I just happen to think some of these analysts don’t think clearly enough or they’re being paid to misinform investors. These mistakes seem too obvious. Again, I really don’t care because Apple will end up wherever the investors move it to. However a price target of $102 is laughable even to my conservative expectations. I’m taking comfort knowing that any revenue increases will undoubtedly mean an increase in the dividend and I’ll gladly take it.

  10. Everything else is failing to push the stock Dow. So by doing this all the headlines will be about the downgrade allowing the shysters to push down the stock and have plausible reason. Shyster ism abounds.

    Tomorrow and the next few weeks, there will be seconds along the same line. It seems expirations the next few weeks, especially the monthly one on the 18th is critical.

  11. Record new iPhone sales, an Apple Watch just around the corner for the new year. What does Dumb shit bank want? Down grade for what? Record sales? Really? I only see great earnings which isn’t what companies are in business for? Doesn’t that mean anything? Every company would love to be where Apple is now. Dumb shit bank has no clue!

  12. You value a company based on future surprises? Weird – never heard that one before. Does she say the same thing about other companies like Google? For example, we know Google is building a clown car and hover board, so I guess those aren’t really surprises. Well, they were surprises when we first heard about them, but they don’t surprise us now. Maybe she thinks Google will surprise us with computer glasses – no, they already did that. Maybe they will surprise us with wi-fi hot air balloons. No, they surprised us again already. But, hey, they deserve a P/E of 40 because one day they might surprise us with suprises that finnally make money. “Yeah!!! I like surprises!!!” as this analyst shakes her head up and down while loudly clapping her hands together. “Monkey, banana?”

    Meanwhile in reality land, valuing a company should be based on current and projected financial performance. I’m looking at around 42 million iPhones sold in the September quarter. This is 26 percent higher than last year which means total EPS will be 20-40 percent higher than last year. The December quarter EPS growth will be between 30-50 percent. The June quarter was up 20 percent. The March quarter was up 15 percent. The stock has a P/E of 16. AAPL is currently severely undervalued. <— there is your surprise!

  13. In which medieval cave is this Deutsche bank analyst living? For one, Apple Pay is going to have a huge disruptive impact on the Payments industry, at last bringing payments truly mobile!

  14. It’s a stupid downgrade as the analyst knows very little about the October Mac and iPad release and any other new product that could be released at that event. Also China sales could be a catalysts if they surprise to the upside after first week or weekend of sales. Her call at the moment is having little impact as the stock is barely down in the pre-market.

  15. This is dumb timing to short AAPL with earnings and another Apple product launch event and Apple Pay coming online in October, but it appears that is what DB is tacitly telling people to do.

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.