“Anyone who watches the NBA knows that to win it all, you need size,” Chris Matyszczyk writes for CNET. “Samsung wants you to know that it’s the same with smartphones.”
“Oh, Apple might think it’s a terribly pretty and clever Steve Nash. But, let’s face it, he should be called Steve Gnat when faced with the larger, extra-dimensional presence of LeBron James,” Matyszczyk writes. “So in its latest ad for the Note 3, Samsung begins to chuckle at just how tiny Apple’s device is.”
“he Note, you see, has 5.7 inches of HD,” Matyszczyk writes. “Apple, on the other hand, has 4 inches of non-HD.”
When Apple finally extracts their collective head from their collective ass and ships iPhone models with larger screens, they’ll do more damage to slavish copier Samsung than all of their endless, plodding patent infringement cases combined.
We believe that Apple became infatuated with the fact that only they could produce small, thin smartphones with an efficient OS that could work with the small batteries that these compact iPhones housed. “Nobody else can do such things.” Meanwhile, battery-hogging Android leeches like Samsung slapped larger screens on their phones to hide the fact that they needed significantly larger batteries in order to run for even a few hours (Android phones are notorious for running out of charge).
Far too many otherwise intelligent consumers saw little or nothing of Apple’s considerable engineering superiority (the iPhone 5s is simply the best smartphone anyone has ever produced), these otherwise intelligent consumers only saw iPhone’s smaller screens. They didn’t see Android’s inefficiency or inferior ecosystem, they only saw phones with larger screens.
If we’ve heard from one person who went with an Android phone for a larger screen who in fact really wanted an iPhone – “I’d have gotten an iPhone if only they had a larger screen” – we’ve heard it from a thousand. These are top tier, cream-of-the-crop customers (i.e. Apple’s target demographic), not low information cheapskates. They want to be Apple customers and participate heavily in Apple’s ecosystems, but, for a few years now, Apple has been blowing these sales by failing to deliver the product these high value customers desired. It’s inexplicable; any downsides (fragmentation, inventory management, etc.) are vastly outweighed by the vast sales potential to those who should be Apple customers, but are now carrying a plastic piece of crap from Samsung.
Bottom line: Apple screwed the pooch on this one. Shit or get off the pot, Tim.
Oh man, could have so much fun with a response commercial…all they would have to do is a series of men trying to fit a phablet into their pockets and can’t so they settle for buying a purse to fit the thing.
Just have a few men walk out of their homes looking both ways before putting a purse over their shoulders.
Would be hilarious. Wonder is Samsung would be amused then?
Yea, it is even funnier when they attempt to put it in their pocket, hook it to there belt with that ever present movement busting size, and sit on the thing with a cracking sound bellowing out of the tight jeans.
To make their phone look better Samsung compares it to . . . an iPhone 4?
It looks like Samsung took the iPhone 4 and just used Photoshop to enlarge it.
But then they flipped it so the copy wasn’t so obvious. Come to think of it, I can do that in Photoshop too.
Perhaps you’re just blind or perhaps the iPhone 4 doesn’t look that different from the 5 but the iPhone 5 is in the commercial, not a 4… It actually appears to be a 5S, from the looks of the home button.
I completely disagree with MDN on this one, I have done this in the past and will continue as long as MDN thinks a larger iPhone is the end all be all, below are some quotes form Steve Jobs and I think this is clear…..Apple never wants to be a me too company. It’s never been about market share or domination if that meant giving up quality. Please read and enjoy –
Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works.
Our goal is to make the best devices in the world, not to be the biggest.
You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.
The hardest thing when you think about focusing. You think focusing is about saying “Yes.” No. Focusing is about saying “No.” And when you say “No,” you piss off people.
Quality is more important than quantity. One home run is much better than two doubles.
It’s really hard to design products by focus groups. A lot of times, people don’t know what they want until you show it to them.
When the original iPhone was released, it had no third party apps and its ability to use the internet was limited – hence the small screen. Things are quite different now that for many users their smartphone is their main machine for email, browsing etc, therefore a bigger screen is for those people a must.
To simply post the two words “Idiotic response” is an idiotic response. If you have an actual point to make, try making it.
1
I’ll make it for rob, who is spot on. No company that loses ANY part of the market deserves having loyal shareholders. Aapl has suffered. We shareholders are a big reason why apple has the market cap and reserves they have. As a shareholder I want every customer. I want to get them early make them loyal and meet their needs as they grow. You can easily spot an apple fanboy who has no skin in the game by their perpetually rose colored glasses… Talk to me when you own a significant quantity of Appl.
1
re “No company that loses ANY part of the market deserves having loyal shareholders.”
Please read “Focus” by Al Ries to understand how wrong that is.
1
I think the ads are pretty funny. I also want to beat the s*it out of that idiot with the stupid voice
Note that the whole industry is called “MOBILITY”. At some point, it’s just silly. I’m not going to start bringing a “man bag” or a fanny pack or a backpack to carry my phone.
there’s an idea if you have a steaming piece of crap if you want more attention make it a BIG steaming piece of crap !
im so sick of these arguments about what apple is passing over by not catering to what the “market ” wants
the palm restaurant does not think of it as a “lost” sale or customer if the hot dog vendor on the same corner sells a dog. he can sell a hundred and not make what the palm makes on one bottle of wine. EVEN IF THE HOTDOG GUY HAS “SHARE”
Samsung keeps releasing these ads because it knows attacking Apple is the only way they’ll ever attract attention. In any event, I’m not going to be part of their game; I refuse to watch these ads.
Man with iPhone is being laughed at by kids with SameSong phablets. Man quickly and smoothly slips phone into pocket, then watches kids with a “let me see you do that” look. No actual dialogue yet. Kids try to stick phablets in pockets, which don’t fit and look silly. Man hands them an old-school bag phone bag, and says “Here, you might can use this. I haven’t needed it in decades.”
I know, some of you think the bigger phone is the way to go. I get it. It isn’t for me, or for many of us.
This is one of those times I’m really happy to be a female, who carries a purse with her all the time while out of the house. An iPhone with a larger screen is more than welcome in my purse!
I can’t imagine it *not* coming this year. I’ll be waiting. Typing in particular gets really irritating in the long run with my current 4S…
Siri dictation is an eye-opening experience. I get it that conditions aren’t always right for you to dictate, but those times that you can it’s pretty amazing.
Siri and I have a very productive relationship, but one that must remain circumspect, carried out in city alcoves and gardens, away from prying ears. In board rooms where I must quickly pluck intelligence from the Internet, I rely on a previously stocked cache of queries stored in Settings>General>Shortcuts, or rely on my own memory — daring, I know, but solidly old-school and it often takes younger people by surprise. Knowing something, I mean. 😉
Sorry to burst your bubbles, those who think you can’t easily pocket a note 3-you can.
If you wear normal big boy pants, it fits in your picket easily.
Deluding yourselves into thinking otherwise is stupid and childish, like the pants you must wear.
Only a few.
And I have no desire to get used to crass nastiness.
At some point does one stand up to shitty behavior? I wouldn’t accept that from someone sharing my dinner table. Neither am I going to be silent about such behavior here.
1
When you have to mention the competition by name in your Ad, you are already loosing.
I wouldn’t touch Android with a ten-foot pole, but after months of gravitating to my 4S over my iPad, I’m finding it frustrating with my fat thumbs and aging eyes. So now I’m reaching for my iPad more and more, while finding it inexplicable how it could fully replace my iMac. It’s going to be a while before I give up my truck. And yes, I am no longer resistant to a bigger iPhone.
A larger iPhone, not an iPad mini, is needed to fill the gap. The plain fact is that Apple lost at least one customer in my family. Readability of text and large size of buttons helps. Some of us iPhone users switched away from Blackberry because of the button problem. Apple needs to step up to the plate, like a year or 2 ago.
While I agree with the spirit of MDN’s take, I disagree that Apple has screwed the pooch. In 2013, according to Juniper Research, 20 million units of phablets were sold in ALL of 2013. Apple sold 51 million “small” iPhones in its most recent holiday QUARTER. Quite frankly, I don’t blame Apple for not wanting to invest in selling something that sells so poorly.
What’s funny is that that 20 million number is viewed as wildly successful. It’s also a number that represents multiple manufacturers. So, apparently, Apple selling 51 million iPhones is somehow disappointing and reflective of poor management. Um, okay.
When your research is shit, so is your perspective.
TECHnalysis Research estimates that worldwide unit shipments for the large smartphone category (those with screen sizes of 5” or larger will reach over 240 million units in 2014 versus 173 million notebooks and 158 million small tablets (those with screen sizes between 7-8”).
So an ANALYST has predicted what the shipments will be for large phones. Not a great basis for charting the future of one’s business. Since when have analyst predictions being good for anything but a laugh or a puke?
I think point of MDN’s take is saying, proving a larger IPhone will increase Apple sales.
If you want a small factor phone, great we have a 4 inch one for you. If you want a larger phone, great we have a 5 inch one for (or whatever size).
I don’t think there is anything wrong with providing the option for the customer. Why lose a customer or a potentially new customer to a competitor when you don’t have to.
I agree, providing a form factor similar to the form factor of android OEMs will be bad for android but good for Apple.
I too know people that have moved from Apple to android because of the screen size. I know people who would drop android in a heartbeat if Apple came out with a larger screen.
It is a fact that there are people (and plenty of them) that prefer a screen bigger than 4 inches.
I myself, would prefer a screen of 5 to 5.5 inches, I am just not willing to switch to android for it.
Samsung: King of pointless features and “innovations”
Oh man, could have so much fun with a response commercial…all they would have to do is a series of men trying to fit a phablet into their pockets and can’t so they settle for buying a purse to fit the thing.
Just have a few men walk out of their homes looking both ways before putting a purse over their shoulders.
Would be hilarious. Wonder is Samsung would be amused then?
But that’s a little too homophobic for U.S. mainstream.
Notice it’s only a 1 minute long commercial. They had to cut it short so that you didn’t see the phone power off as the battery ran out.
Notice also they didn’t get LeBron to show you the phone, because he would have laughed at the stupid pen.
The ad would have been cut short far earlier if that was the case as the Note has twice the battery life of the iPhone.
They’ve got a point.
Samsung employee on the way home from work: http://www.meanwhilepics.com/lol/88/meanwhile-in-the-life-of-the-man-with-the-smallest-penis/
Typically samdung. Copyright infringer encouraging people to infringe copyright. How surprising !
And then they produce false documents to the court. Anybody surprised?
Samsung knows a larger iPhone is coming, that’s why they need to punch now. It’s one of only two punches they have left.
The other is Samsung is cheap.
Yea, it is even funnier when they attempt to put it in their pocket, hook it to there belt with that ever present movement busting size, and sit on the thing with a cracking sound bellowing out of the tight jeans.
I will pass on the Phablet, thank you.
To make their phone look better Samsung compares it to . . . an iPhone 4?
It looks like Samsung took the iPhone 4 and just used Photoshop to enlarge it.
But then they flipped it so the copy wasn’t so obvious. Come to think of it, I can do that in Photoshop too.
Perhaps you’re just blind or perhaps the iPhone 4 doesn’t look that different from the 5 but the iPhone 5 is in the commercial, not a 4… It actually appears to be a 5S, from the looks of the home button.
Then it must have been the way the light hit the edge. The iPhone 4 has a silver edge, the black iPhone 5’s don’t.
@Michael Perry
You would have made your point clearly and strongly without the snide and gratuitous “Perhaps you’re just blind”.
Oops, you missed the shot showing the lightning connector. Can’t be a 4 or 4S then…
I didn’t know one of Superman’s arch-nemeses worked for CNET.
I completely disagree with MDN on this one, I have done this in the past and will continue as long as MDN thinks a larger iPhone is the end all be all, below are some quotes form Steve Jobs and I think this is clear…..Apple never wants to be a me too company. It’s never been about market share or domination if that meant giving up quality. Please read and enjoy –
Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works.
Our goal is to make the best devices in the world, not to be the biggest.
You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.
The hardest thing when you think about focusing. You think focusing is about saying “Yes.” No. Focusing is about saying “No.” And when you say “No,” you piss off people.
Quality is more important than quantity. One home run is much better than two doubles.
It’s really hard to design products by focus groups. A lot of times, people don’t know what they want until you show it to them.
When the original iPhone was released, it had no third party apps and its ability to use the internet was limited – hence the small screen. Things are quite different now that for many users their smartphone is their main machine for email, browsing etc, therefore a bigger screen is for those people a must.
Those who’s phone is their only device is not Apple’s target demographic.
Idiotic response
To simply post the two words “Idiotic response” is an idiotic response. If you have an actual point to make, try making it.
I’ll make it for rob, who is spot on. No company that loses ANY part of the market deserves having loyal shareholders. Aapl has suffered. We shareholders are a big reason why apple has the market cap and reserves they have. As a shareholder I want every customer. I want to get them early make them loyal and meet their needs as they grow. You can easily spot an apple fanboy who has no skin in the game by their perpetually rose colored glasses… Talk to me when you own a significant quantity of Appl.
re “No company that loses ANY part of the market deserves having loyal shareholders.”
Please read “Focus” by Al Ries to understand how wrong that is.
I think the ads are pretty funny. I also want to beat the s*it out of that idiot with the stupid voice
Note that the whole industry is called “MOBILITY”. At some point, it’s just silly. I’m not going to start bringing a “man bag” or a fanny pack or a backpack to carry my phone.
there’s an idea if you have a steaming piece of crap if you want more attention make it a BIG steaming piece of crap !
im so sick of these arguments about what apple is passing over by not catering to what the “market ” wants
the palm restaurant does not think of it as a “lost” sale or customer if the hot dog vendor on the same corner sells a dog. he can sell a hundred and not make what the palm makes on one bottle of wine. EVEN IF THE HOTDOG GUY HAS “SHARE”
Samsung keeps releasing these ads because it knows attacking Apple is the only way they’ll ever attract attention. In any event, I’m not going to be part of their game; I refuse to watch these ads.
“Anyone who watches the NBA knows that to win it all, you need size”
How about people who don’t watch it?
What’s the NBA?
#notamerican
Apple’s ad in reply:
Man with iPhone is being laughed at by kids with SameSong phablets. Man quickly and smoothly slips phone into pocket, then watches kids with a “let me see you do that” look. No actual dialogue yet. Kids try to stick phablets in pockets, which don’t fit and look silly. Man hands them an old-school bag phone bag, and says “Here, you might can use this. I haven’t needed it in decades.”
I know, some of you think the bigger phone is the way to go. I get it. It isn’t for me, or for many of us.
This is one of those times I’m really happy to be a female, who carries a purse with her all the time while out of the house. An iPhone with a larger screen is more than welcome in my purse!
I can’t imagine it *not* coming this year. I’ll be waiting. Typing in particular gets really irritating in the long run with my current 4S…
Siri dictation is an eye-opening experience. I get it that conditions aren’t always right for you to dictate, but those times that you can it’s pretty amazing.
Siri and I have a very productive relationship, but one that must remain circumspect, carried out in city alcoves and gardens, away from prying ears. In board rooms where I must quickly pluck intelligence from the Internet, I rely on a previously stocked cache of queries stored in Settings>General>Shortcuts, or rely on my own memory — daring, I know, but solidly old-school and it often takes younger people by surprise. Knowing something, I mean. 😉
Sorry to burst your bubbles, those who think you can’t easily pocket a note 3-you can.
If you wear normal big boy pants, it fits in your picket easily.
Deluding yourselves into thinking otherwise is stupid and childish, like the pants you must wear.
What kind of person needs to finish off making their point by insulting the other person?
Hey Sean, that is how we roll on MDN forum. You will get used to it.
Only a few.
And I have no desire to get used to crass nastiness.
At some point does one stand up to shitty behavior? I wouldn’t accept that from someone sharing my dinner table. Neither am I going to be silent about such behavior here.
When you have to mention the competition by name in your Ad, you are already loosing.
And, when you can’t even spell “losing,” you’ve already lost.
You’d know all about that all right. Losing I mean.
I wouldn’t touch Android with a ten-foot pole, but after months of gravitating to my 4S over my iPad, I’m finding it frustrating with my fat thumbs and aging eyes. So now I’m reaching for my iPad more and more, while finding it inexplicable how it could fully replace my iMac. It’s going to be a while before I give up my truck. And yes, I am no longer resistant to a bigger iPhone.
A larger iPhone, not an iPad mini, is needed to fill the gap. The plain fact is that Apple lost at least one customer in my family. Readability of text and large size of buttons helps. Some of us iPhone users switched away from Blackberry because of the button problem. Apple needs to step up to the plate, like a year or 2 ago.
While I agree with the spirit of MDN’s take, I disagree that Apple has screwed the pooch. In 2013, according to Juniper Research, 20 million units of phablets were sold in ALL of 2013. Apple sold 51 million “small” iPhones in its most recent holiday QUARTER. Quite frankly, I don’t blame Apple for not wanting to invest in selling something that sells so poorly.
What’s funny is that that 20 million number is viewed as wildly successful. It’s also a number that represents multiple manufacturers. So, apparently, Apple selling 51 million iPhones is somehow disappointing and reflective of poor management. Um, okay.
When your research is shit, so is your perspective.
TECHnalysis Research estimates that worldwide unit shipments for the large smartphone category (those with screen sizes of 5” or larger will reach over 240 million units in 2014 versus 173 million notebooks and 158 million small tablets (those with screen sizes between 7-8”).
http://macdailynews.com/2014/02/19/apple-missing-out-on-seismic-shift-as-large-screen-smartphones-predicted-to-sell-over-240-million-units-in-2014/
So an ANALYST has predicted what the shipments will be for large phones. Not a great basis for charting the future of one’s business. Since when have analyst predictions being good for anything but a laugh or a puke?
Actually if you actually looked at the MDN article linked you might see that the “large smartphone” line is about 170 million for 2013.
Samsung sales were already disappointing there last quarter even with there bigger screen. A bigger screen is not the answer to everything.
Actually Samsung came out with two adverts on the same day….here’s the other one.
I think point of MDN’s take is saying, proving a larger IPhone will increase Apple sales.
If you want a small factor phone, great we have a 4 inch one for you. If you want a larger phone, great we have a 5 inch one for (or whatever size).
I don’t think there is anything wrong with providing the option for the customer. Why lose a customer or a potentially new customer to a competitor when you don’t have to.
I agree, providing a form factor similar to the form factor of android OEMs will be bad for android but good for Apple.
I too know people that have moved from Apple to android because of the screen size. I know people who would drop android in a heartbeat if Apple came out with a larger screen.
It is a fact that there are people (and plenty of them) that prefer a screen bigger than 4 inches.
I myself, would prefer a screen of 5 to 5.5 inches, I am just not willing to switch to android for it.