“While Wall Street wrings its hands over Apple’s outlook in the consumer market, where low-cost Android alternatives are threatening iOS’ dominance, there is an area where iOS is kicking butt right now, Tim Cook says: the enterprise,” Julie Bort reports for Business Insider. “In Apple’s quarterly phone call with analysts, Cook and CFO Peter Oppenheimer gave a number of shout-outs to Apple’s success with the enterprise.”

It’s clear that the enterprise area has huge potential, and we’re doing well from a percentage of companies that are using iPhone and iPad. It’s up to unbelievable numbers. The iPhone is used in 97% of the Fortune 500, and 91% of the Global 500, and iPad is used in 98% of the Fortune 500 and 93% of the Global 500. – Apple CEO Tim Cook

And also, as I think was mentioned earlier, 90% of tablet activations in corporations are iPads. And 95% of total app activations were on iOS. – Apple CFO Peter Oppenheimer

“But Cook also warned that enterprise isn’t an easy market to win, even though the payoff should be more of these huge contracts, eventually,” Bort reports. “‘I think the road in enterprise is a longer one… And I think we’ve done a lot of the groundwork as you can tell from these numbers that I’ve given you, and I would expect that it would have more and more payback in the future,’ [Cook said].”

Read more in the full article here.