Apple CEO Tim Cook has issued the following email to employees regarding the hiring of Burberry CEO Angela Ahrendts as Apple’s retail chief:
I am thrilled to announce that Angela Ahrendts will be joining Apple as a senior vice president and member of our executive team, reporting directly to me. Angela is currently the CEO of Burberry.
She will lead both our retail and online teams. I have wanted one person to lead both of these teams for some time because I believe it will better serve our customers, but I had never met anyone whom I felt confident could lead both until I met Angela. We met for the first time last January, and I knew in that meeting that I wanted her to join Apple. We’ve gotten to know each other over the past several months and I’ve left each conversation even more impressed.
She shares our values and our focus on innovation. She places the same strong emphasis as we do on the customer experience. She cares deeply about people and embraces our view that our most important resource and our soul is our people. She believes in enriching the lives of others and she is wicked smart. Angela has shown herself to be an extraordinary leader throughout her career and has a proven track record. She led Burberry through a period of phenomenal growth with a focus on brand, culture, core values and the power of positive energy.
Angela will need to focus over the coming months on transitioning her current role at Burberry and will then join Apple in the spring. I am sure as all of you meet her, you will see why I am so excited that she is joining our executive team. I’d like to add a special thanks to all of our retail leaders. Your strength, talent and leadership afforded me the luxury of taking the time to perform an exhaustive search to find the best person in the world for this role.
MacDailyNews Note: Also of note, former Apple retail guru Ron Johnson approves:
https://twitter.com/JonErlichman/statuses/390137029737979904
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She can hold her own against, Marissa Mayer…
Just sayin’
Who knows…we may be looking at the Apple CEO in 2020 or so.
Marissa Mayer but with some years more in her back.
She looks like Patty Hewes in Damages. I hope she has the same attitude.
Bonnie Raitt without the red hair.
Wanda Ventham from my youth, Benedict Cumberbatch’s mum for those who don’t know her.
“… and she is wicked smart.”
This is a brilliant move by Cook.
+10
How many people heard Tim Cook’s voice in their head as they read his letter?
Yeah, it’s hard not to.
Guilty.
Cook scored a huge win with this hire. I believe the two share many positive attributes.
Apple is in good hands.
As an Apple fan, allow me to say how happy I am that Apple is bringing in such a truly qualified professional for this important job. I feel good things are in store for Apple’s retail business with a person of this caliber heading it.
And as a heterosexual male, allow me to say “hubba hubba hubba”!
——RM
I agree, good things to come with her leading retail and online divisions. I can hear Tim’s voice when I read the letter, but I can’t imagine him saying, hubba, hubba, hubba! Well said, sir.
More of the same. She has that ‘train wreck’ look about her. Bringing in a clothes merchant to run Apple retail. Stupid. Cook has to go, send her back to the Salvation Army.
the great x — so much hatred, so little ability to say anything constructive.
Oh come on you can do better than that if you try. At least amuse us.
The clock is ticking, x. You’re wasting your time, generating toxic chemicals in your hateful body, wasting precious time. Go follow your bliss instead of generating negative karma which wins you nothing good at all, and says more about you and your own life or lack thereof than any of your targets.
Because it would be so amazingly successful if they brought in someone from electronics retailing. If only they would have done that already…..
Train wreck. How you must hate your mother.
Judging from the email…Timmy seems to have the hots for Angela 😉
Angela’s missing something Tim looks for in a partner, even if she does have a many jaw.
Akido Moves like this is what separates the wheat from the Chaff (Apple vs Microsoft, Crackberyy, Samsung etc) Well done Tim Cook, you have pulled a great advantage over the desperate and beleaguered liars
He has executed a palace coup, pulled a rabbit out of the silk hat; hornswoggled the daft and muted the bleaters, sent an electric signal to the market that he is not fooling around but is building a new and more vital team than any existing under Steve Jobs. Wait. See.
What the hell is a Burberry?
If u need to ask, you cannot afford it
Wait and see.