Morgan Stanley: Apple iPhone 5s/5c demand well above expectations

“Apple could surprise Wall Street by shipping a lot more iPhones this quarter than anticipated,” Lance Whitney reports for CNET.

“Pumped up by early interest in the new iPhone 5S and 5C, as many as 34.5 million iPhones could ship for the third quarter as a whole, Morgan Stanley analyst Katy Huberty said in an investors note released Wednesday,” Whitney reports. “That number beats the firm’s earlier forecast of 31 million and the Wall Street consensus in the low 30 million range.”

Whitney reports, “‘Investor concerns over the lack of a press release on preorder levels may be overblown,’ the analyst said. ‘We don’t view preorders in 2013 as comparable to past years given the higher-end iPhone 5s, which is the more likely choice for early adopters, isn’t available for preorder.'”

Read more in the full article here.

Related articles:
TechCrunch reviews Apple iPhone 5s: ‘The best smartphone available’ – September 18, 2013
Apple’s new iPhone 5S likely to be in exceptionally short supply – September 18, 2013
USA Today’s Baig reviews Apple iPhone 5s: ‘Makes the best smartphone even better’ – September 18, 2013
Mossberg reviews Apple iPhone 5s: ‘The best smartphone on the market’ – September 18, 2013
iPhone 5s pre-orders quickly sell out in China; gold iPhone 5s sells out quickest of all – September 17, 2013
Apple’s new iPhone 5s and iPhone 5c arrive in stores on Friday, September 20th – September 17, 2013

28 Comments

  1. Yeah, sure! They’ll be really “surprised” about how many millions in profit they make when the actual sales figures make the shares jump back up after having all that FUD spewed all over them.

    1. Assuming Apple will be able to produce the required volumes. Lots of rumors out there suggesting severely restricted supply chains, particularly of the A7. A lot of the punishment Apple got in the stock market last fall was due to supply constraints, and they still haven’t recovered.

  2. This will be like many other Apple product lines. Apple does not disclose sales on individual products. Did Apple brake down iPods by models? Macs by models? Why would they do it for iPhones? We will never get the individual first day sales again unless everything is upgraded on the same day.

  3. I really would like to see Peter Misek fall on his sword, but this ain’t feudal Japan and guys like him have no honor. If China has blowout sales of the 5c, Peter Misek will hide in some rat hole until he can find another way to take Apple down with his outright lies, scare tactics and misinformation.

    However, no matter how many iPhones Apple sells, I honestly don’t Apple’s share price will rise very much. There aren’t enough institutional buyers to carry Apple’s enormous weight. It’s really unbelievable that even the institutions don’t care about Apple’s decent dividend. Big investors just don’t like this stock or Tim Cook. I think Apple shareholders are going to be screwed again this year. I continue to hear claims that Apple’s market cap is too big and there’s no way it can go but down. It’s a possibility I have to face.

    1. Especially the part about investors not liking Tim Cook. They don’t. For good reasons. And, AAPL has virtually no future as long as he’s there. No matter how hyped up and legitimately wonderful the new phone is or how many they sell or how big the profits. The ONLY thing that matters is finding a new CEO.

      1. They want a CEO they can “control” like Ballmer or any other who will operate the way they want and expect. They couldn’t do that with Jobs, they’re doing their damn best to try ridding his chosen replacement.

        Screw them. Apple didn’t get to where it is now by playing by Wall Street’s “common sense” rules.

      2. Yes we simply MUST get rid of the CEO of a company with the highest market cap and immense profits! It’s so “obvious” that Tim Cook’s incompetence is responsible for this intense profit taking, envy of the corporate world situation. Makes a lot of sense. Especially since you must be clairvoyant and know of future plans in the works related to what’s going on now. I’m glad your Momma didn’t raise no fool… oh wait.

    2. Not if the institutions are underweight currently. Remember, there is a buyback that is unfinished to take care of. If Apple continues to have quarters of $10 billion in profits, then they still have the best fundamentals in town.

  4. @Jay Morrison,

    C’mon, Jay. All you do is harp about the fact that Tim Cook needs to go, “and for good reason.” What good reason??? There isn’t any! This is the guy SJ picked as his successor. Only AAPL’s Board of Directors and the higher-ups in the company know what’s coming down the pike with regard to future products, etc. Also, even though the stock price is down from its all-time highs, it’s still higher than it was when SJ was at the helm. Did you get burned buying shares at a inflated price? Is that why you’re so against TC? Apple’s not a one-man company, and it wasn’t when SJ handed over the reins, either. As Apple “delivers the product” the stock price will recover. It may take a few years, but there’s no tech company better situated than Apple for the near-term future.

    1. @Nsapap
      I’m with Jay. One only needs to look around at other tech companies to see all kinds of wonderful CEOs who are SO much better than Tim Cook. There’s… uhhhh…. and, well… ummmm. Never mind!

      @Jay
      “The ONLY thing that matters is finding a new CEO.”
      With that sentence, you are just screaming to the world that you have some kind of personal problem.
      The only thing that really matters is results. Tim Cook is producing industry-leading results that all other phone companies and computer companies will continue to scramble to follow. And I think we will see much more.

  5. Earlier, I wrote that there are two indicators I was looking for to find the “perfect” time to buy more AAPL – and they are both happening. Here’s the positive change of tone in financial news on AAPL, showing Wall Street’s hive mind is now looking favorability at the company. Also, this is the second day in a row (at least so far) that AAPL is up – the upward momentum I was looking for. Now looks like the perfect time to buy more AAPL and go long, as far as timing goes.

  6. Fuck Wall Street. Is it not painfully obvious at this point that the games Wall Street plays are irrelevant to the health, success or future prospects of the companies whose stocks they trade?

  7. I agree with others that Apple will not break down iPhone sales figures between the 5C and 5S. It makes no sense to let competitors know what the split is and I suspect it will vary considerably in different territories.

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