In the new iPhone 5c, color is more than just something you see. The hardware and software are designed together so you feel color throughout the entire experience. – Apple’s official YouTube Channel
iPhone 5c is built on a foundation of features, including a 4-inch Retina display, Apple’s A6 chip, and the 8 megapixel iSight camera — all while delivering excellent battery life. The iPhone 5c features more LTE bands than any other smartphone in the world, a new FaceTime HD camera, and iOS 7, the most significant iOS update since the original iPhone.
Direct link to video here.
MacDailyNews Take: This rather amazing, extremely well-exectuted ad very nicely illustrates the myriad benefits of having one visionary, Jony Ive, in charge of the look and feel of both the hardware and the software.