Apple remains silent on iPhone 5C preorder numbers

“Apple launching two new iPhones at once is not the only unusual thing about this year,” Josh Lowensohn reports for CNET.

“For the first time since the 2009 introduction of the iPhone 3GS, Apple appears to be keeping quiet on just how many devices it presold in the first 24 hours. In the past, the company has published the first-day figures in an early-morning press release on the Monday following the Friday start of sales,” Lowensohn reports. “That’s an unusual change in habit for something that has become bragging rights for Apple, which has more than doubled the number of preorders it’s received each consecutive year.”

Lowensohn reports, “One likely reason: in contrast with other iPhone launches, Apple is now selling two new devices… Yet the 5C is the only device up for presale, with Apple planning to begin sales of the 5S model at 12:01 a.m. PT on Friday, Sept. 20, as well as through its carrier partners.”

Read more in the full article here.

Related articles:
Yellow 32GB iPhone 5c sold out at Sprint – September 13, 2013
Flop or adequate supply? All five colors of Apple’s iPhone 5C still available for preorder – September 13, 2013
Apple’s iPhone 5C will sell more 5S models than the iPhone 5 ever would have – September 12, 2013
Why would anyone buy an iPhone 5c instead of an iPhone 5s? – September 10, 2013

30 Comments

    1. They do not announced not necessary because the numbers are bad, but because they did not intend to from very beginning. There is no sense to spend marketing efforts on just one phone.

      I suppose that Apple might not release preorders/sales on iPhone 5C/S separately.

    2. The 5C is not supposed to be their flagship smartphone, the 5S is.

      That the “cheap” 5C is only slightly better in specs from the 5, one of the best smartphones on the market, is not really much of an indictment.

    1. Exactly… all Apple has to do is mention: “Samsung shiped x amount of S4’s, we did even better with the 5c alone.”

      The iPhone 5s is what people will stand in line for… that camera is amazing. And if you need an iPhone NOW, you would want something forward compatible (64-bit) abled for apps we have no idea will exist in the future.

      In any case, the analysts are missing the boat. The 5c will drop in price next year to replace the 4s, when the 6 comes out.

      From then on the 5c will be the phone that garners the low end. So all the current inventory of the 5c will not be useless… they will all be sold in time.

  1. Apple’s investors, there is good news at the horizons. 🙂 So hold on, don’t be despair!.

    China Mobile hasn’t sold a single iPhone, but it already has 42 million iPhone users on its network.

    China Mobile doesn’t even sell Apple’s iPhone lineup yet, but a new report claims its network already provides service to more iPhone users than AT&T and Verizon Wireless combined. Ahead of the likely iPhone 5s and iPhone 5c debuts on China Mobile later this year, a report from Sina Tech claims that the network is currently home to as many as 42 million iPhone users. This is a shockingly high figure, if accurate, and it represents just under 6% of China Mobile’s massive subscriber base that totaled 740 million at last count. Earlier this month, Apple’s upcoming iPhone 5s and 5c were approved for use on China Mobile’s network, further supporting reports that a launch is imminent.

    1. Investors are pretty happy with Apple

      Speculators want their fortune NOW cause Cramer said they should get it. They could care less if Apple crashed and burned.

      Just a thought.

    1. The second iPhone is only part of the new multi day start up surge. The other is the trade-in option. People will want to bring their iPhone in, get the trade-in value then decide to keep or say good bye to a trusted working iPhone. Anyone that did this on line in the past, will now walk into the store when they can. I may hold on to mine incase I brake my new iPhone 5S.

  2. Boring. They already sold 5 million units in the first 3 weeks, back when it was called the iPhone 5. Why should I cares how many of them they have sold recently? Get back to me when the iPhone 5S preorder sales are announced.

  3. Apple will be releasing it’s numbers in due time. The 5S has not yet been sold and Apple does not break down sales units by model. It never has and I see no reason to start now. They will likely release a combined number after both models officially go on sale the first weekend. After that, we will get the quarterly numbers. Both will understate demand as Apple supplies will simply not be able to keep up on initial launch with huge demand.

  4. Apple Investers are dumb -ucks for selling now. Ill just continue to enjoy those dividends as assholes panic and sell. Guess those stupid shits are buying stock in Nokia or even Kodak?? Hahahaha.

  5. I find the uproar about the “disappointing” 5C/5S announcement really amusing. Look back to the 3G to 3GS, 4 to 4S, and now 5 to 5C/S. Apple’s biennial “S” upgrades have ALWAYS been incremental upgrades compared to the change in numbers 3 to 4 to 5. So this 5C/5S upgrade is right in-line with Apple’s typical upgrade path. The uproar is fueled by media frenzy that is ignoring what Apple historically delivers in their iPhone upgrades. For those wanting a “reinvention” of the iPhone wait until the iPhone 6. For those who want to enjoy the amazing iOS experience we’ve all come to know and love or for those looking to enter the iOS world, the iPhone 5C/5S will provide everything you need!

  6. $448/share and trending down.

    The new “C” phone is too expensive for the developing world, too foo-foo/chi-chi for males outside the Fanboi and Hipster crowd and iOS is Ballmerific. All we need is Tim Cook shouting Developers, Developers, Developers, Developers…

    Cook is a guy who makes the trains run on time and lacks the vision or taste to keep Ive in line.

    Bozo alert in Cupertino.

    1. Actually, I think the bozo is right here.

      You are talking marketshare and we all know that is a stupid number to pin profits on. Samsung loves share and hates the lack of profit it causes.

      Just saying.

  7. Most people upgrading from an iPhone 4(s) will probably wait for the 5s. After all, they chose not to buy the iPhone 5 a year ago, and why would they choose to get an even lesser 5c now?

    The people who bought an iPhone 5 a year ago wouldn’t downgrade to a 5c now.

    So the huge pre-order numbers from upgraders COULDN”T be there for the 5c like they were for the 4, 4s, or 5.

    If this means anything at all, it simply means that Apple would probably have been smarter to release the iPhone 5s for pre-orders first, if they could. But rumor has it that there are supply constraints on the A7 chip supply (or perhaps other parts). So they were probably trying to push the 5c to get some kind of market response and keep the iPhone 5 supply lines running, to take some of the pressure off and not embarrass themselves again.

    Sadly, looks like we’ll once again see severe constraints on iPhone 5s availability. But I’d love to be proven wrong – in the meantime, AAPL will continue to take a beating until there’s evidence otherwise.

  8. I’m thinking they don’t want to say anything until a few days after the 5s launch so as not to mess with the psychology of their market . . . release them both and let the chips fall where they may.

    Tout the cheaper model as the next big thing and maybe potential premium buyers of the 5s bit on the lower margin 5c.

    I’m sure it’ll end up being millions of phones — of which particular models remains to be seen.

  9. MDN has already posted a story, back on Friday, that initial shipments of the 5S would be severely constrained:

    iPhone 5s supply to be severely constrained; sales start at 12:01am PDT online, 8am local at Apple Retail Stores

    So unless I happen to get my order in within the first few minutes after midnight this Friday, I’m just going to have to be patient. But not to worry. I don’t need bragging rights to be the “first one in line” this time around. Been there, Done that. Apple will sell millions of these things. And my current iPhone (both a 4S and a 5) are still working well; so I can wait.

  10. Icahn got iConned when he purchased his recent Apple shares. So funny. That just goes to show how unpredictable Apple shares are. That’s why when I hear someone say Apple just reached it’s support level and shares have bottomed out, I start to chuckle. Apple stock follows no rhyme or reason. It’s so out of synch with the rest of the stock market I don’t even want to think about it because it only hurts my head. In the short term it means nothing but when it stays in drift mode for months on end, I have to question just what the hell is going on. I’ll just take my dividends every quarter and let the devil take the rest.

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