AAPL drops as Apple’s silence on iPhone 5c pre-sale number causes worry among investors

“Shares of AAPL stock were off nearly $12, or more than 2.5 percent, Monday morning,” Neil Hughes reports for AppleInsider. “Market watchers believe negative sentiment may stem from the fact that Apple did not publish a press release touting preorders for the iPhone 5c, which became available to pre-purchase last Friday.”

“Apple didn’t announce presale figures for the original iPhone, iPhone 3G, or iPhone 3GS,” Hughes reports. “But starting with the iPhone 4 in 2010, the company has boasted new record preorder numbers every year.”

Hughes reports, “However, this year also marks the first time Apple is launching two new iPhone models: the iPhone 5c and iPhone 5s… As such, the iPhone 5c may not be as appealing to early adopters who are likely to want Apple’s latest and greatest model, the iPhone 5s.”

Read more in the full article here.

Related article:
Apple remains silent on iPhone 5C preorder numbers – September 16, 2013
Yellow 32GB iPhone 5c sold out at Sprint – September 13, 2013
Flop or adequate supply? All five colors of Apple’s iPhone 5C still available for preorder – September 13, 2013
Apple’s iPhone 5C will sell more 5S models than the iPhone 5 ever would have – September 12, 2013
Why would anyone buy an iPhone 5c instead of an iPhone 5s? – September 10, 2013

58 Comments

  1. Well, if Apple DID report some numbers, someone would be disappointed in them and the stock would drop anyway. May as well just give them nothing but stoney silence, let the stock drop, then ridicule them in hindsight.

    1. … numbers SUPPOSED to be “weak”? Apple expects this to be their “cheap” iPhone 5, though far from “cheap”. More like “a smaller step forward”. It is the combination between the 5S and the 5C that is supposed to amaze. The 4? That’s for trailing edge guys like me to feel good about.

  2. Seeing that Tim Cook was no slouch in announcing the potential sale of 700 million iOS devices in the coming month at the iPhone launch, Apple’s silence on the uptake of iPhone 5C sounds ominous. I would have thought that Tim would be the first to stand in front of a megaphone if iPhone 5C pre-orders were through the roof.

        1. Some one said BLN is a psychotic whore. I agree no answer is needed for a born idiot. His brains are in his balls as names himself. Leave him alone. More you answer, more idiotic he gets. He is a sick man with too much of time in his hands.

        1. I have your idiot hanging but that is besides the point.

          What you said “potential sale of 700 million iOS devices in the coming month” means that Apple would possibly sell 700 million iOS devices in the coming month. That is a world of difference from selling the “700 millionth” device.

          700 million is a means just that. 700 million.

          700 millionth is a sum total.

          So take your head out of the place your left nut used to be.

        1. Yes! translated as follows:-

          Jambo! Jina langu ni Tim Cook,

          Nina taka kuku ambia habari ya iPhone mpia ina itwa iPhone 5c na 5s!

          Enda kwa duka ya Apple inc ku nunua iPhone yako mpia saa hi!!!

          My pleasure as always to fullfil your needs BLN!!!

          I have to say that the hiatus you took has helped come back to MDN on top form with all guns blazing as the devil’s advocate. We sure do need one from time to time to spice up the posts on this site!

          Keep blogging BLN, the more controversial you can get, the greater you induce bloggers to burf their two cents worth.

        1. Some one said BLN is a psychotic whore. I agree. No answer is needed for a born idiot. His brains are in his balls as names himself. Leave him alone. More you answer, more idiotic he gets. He is a sick man with too much of time in his hands.

        1. 700 milliion is radically different than 700 millionth. My 500 million was a guestimate based on a google search a month ago and is in line with them selling their 700 millionth device in the next month.

          Far different and much more accurate than your claim of selling 700 million in the next month.

        2. ahhhh… wooly headed… I get it…

          waffling… whatever. Go ahead and try to change the focus.

          700 million in the next month is radically different in selling the 700 millionth in the next month, whether my guess was right or not.

        3. ahhhhhh… wooly headed.. i get it know.

          My guess of 500 million was just that, a guess that was off.

          Your STUPID statement that he said 700 million would be sold in the next month just reflects your stupidity. If and I guess that is a stretch, you could understand plain English, your source clearly says 700 MILLIONth in the next month, as in CUMULATIVE AMOUNT. Try to keep up. The short bus is there for a reason.

        4. Re “No, check yours”

          More important than the facts or the interpretations of the facts is that Nut is swearing and name-calling more. So what he says must obviously be more valid. Right?

        5. Thanks for keeping it classy and fact-based. BLN.
          CitizenX, 2dales, grow up.

          To the topic: Apple should indeed ignore Wall Street, work on continued product intros, and fix the easy things they can change — like a more legible iOS7 font option, superior and reasonably-priced iPhone accessories, Retina resolution across the entire product range of iOS and Mac devices, etc.

          Sadly, I would not be surprised to see Tim capitulate under pressure from his Wall Street puppetmasters.

  3. Apple will not announce pre-sale amounts until iPhone 5S numbers are in.

    Otherwise, it’s just fodder for the press. The iPhone 5C is last year’s phone. When the iPhone 5 came out, they didn’t do pre-sales of the iPhone 4S, nor did they announce numbers. Apple is being consistent in that regard.

    Of course, the initial sales of the iPhone C aren’t going to be stellar! It’s not out in the wild yet and people don’t know what to expect. Early adopters will almost invariably get the iPhone 5S. The fashion phone people want to see the phone in real life first.

  4. I just noticed almost all of the 5c colors/sizes listing as shipping Sept 25. That says to me fairly good order volume but Apple may have intended to release consolidated numbers of the 5s and 5c to not let Anal-ists have the detail.

  5. I wouldn’t call the iPhone 5c new. Same insides as the 5, with a plastic shell. Can you blame the public for not being excited? The 5c is a pure marketing oriented product. Let’s see the numbers when the 5s his.

    1. With what? I have 1,000 Shares, not selling other stocks, they are doing very well. Many of us have a lot of AAPL and not so much available cash. On margin is truly not an option.
      We ain’t seen the bottom and will not until a cheaper 5c and bigger 6. This is going to be a rough ride, buy more at your peril.

  6. All of today’s losses means absolutely nothing in the long-term scheme of things. I’m just pissed on general principle when I see Google sitting up there untouchable after disrupting the entire smartphone industry with free Android. How I’d love to see Apple go after Google in some form or fashion. Some companies just never have value problems and Google is one of them.

  7. Apple didn’t get the memo that carriers and customers are preferring off contract phones that they purchase straight out. No more of this, and it costs the same, $99.00 stuff.

  8. investors and analysts should ask themselves:

    1) will the colourful 5c sell more than a 5 (i.e if they had kept the ‘old phone lower price’ system) ? my guess is yes

    2) is the plastic case cheaper to make than the metal 5?
    My guess is yes.

    so apple should make more money,
    why are the analysts and investors (who are selling aapl) then so pissed off with apple’s strategy? Any company who comes out with a bigger margin product selling at the same price which should sell more would be rewarded but not Apple.

    —–
    Personally I suspect that the 5C will sell when people actually have a chance to hold it in their hands. People want to check out a new casing.
    People think its a cheap (samsung like) plastic thingy, it’s not.

    Gruber is one of those who have held one:

    “Yes, it’s plastic, but there’s nothing cheap about it. It has a far better fit and finish, and feels way better in your hand, than Apple’s previous foray into plastic iPhones, the 3G and 3GS. The 5C feels like a premium product.”

    1. The reason investors are pissed off is that in order for a company to make a profit, it must first sell its product. if you can afford a 5C, you might just as well buy the 5S which is a lot more phone for just a little more money ($100.00).

      Regardless of how well the 5S sells, it looks as if Apple’s 5C’s will be a drag on the 5S because of unsold 5C’s.

      1. I don’t quite get your logic
        so you’re saying the 5C will sell less than if they have kept the old 5 and just drop the price to 99?

        Previously the 4 and 4S were big sellers when the priced was dropped in spite of the 5 being superior (just like the 5S is now) Last quarter to the amazement of analysts the iphone numbers blew away estimates in spite of having no phone refreshes (they say that people kept buying the old phones, i.e lots of people were NOT looking for the latest or greatest) (if people were looking for the latest why not just buy the 5 or wait a little bit and buy the 5S?)

        I’m saying the colour 5C will sell even better than if they have just kept the 5 so apple apple will even make more money.

        1. Please go back and re-read the posts. No one is talking about the iPhone 5, only the 5C and 5S.

          That’s why Apple hasn’t released any 5C pre-order figures. Apple probably won’t release any pre-order figures on the 5S for fear it will illustrate that only it is selling well.

        2. dude the 5c is basically a ‘repackaged’ 5.

          instead of keeping the 5 (like the 4 and 4s in previous periods) it repackaged it in plastic colours and is selling them at 99 (just like it would have sold the 5 if the old system was kept)

          I’m saying by repackaging it they are probably going to sell more than keeping the metal 5 at 99. and the profit margins of the plastic is better.
          get it now?
          sheesh.

          also the 5C is not going to cannibalize the metal 5S like a metal 5 (kept at 99 in the old system) would have hence people who really want a metal iPhone would spend more on a 5S thus increasing profits again,

          seriously dude you are arguing with me but you don’t get Apple’s history of iPhone sales or what the 5C is at all.

  9. I know Apple doesn’t care about the stock price but I am starting to get a little leary of all these bumps and falls. I really thought they would bring out a surprise bigger than a 64-bit chip. I get that but Wall Street doesn’t. I’m tired of a being a poor working bastard that loses retirement money on the whims of some pieces of shite on Wall Street. Can’t Apple take its shares off the market, sell them privately through the company and stop this nonsense once and for all? Wouldn’t that ultimately be better for everyone? I want an iShare and I want it in 2014.

    1. “Can’t Apple take its shares off the market, sell them privately through the company ”

      the shares being traded today (which causes aapl to go up or down) are in the hands of private investors. Apple has no control over them.

      Apple does have some shares which it uses for bonuses etc. It also does some buybacks on the open market. Buybacks reduce the number of shares in the market and in theory should improve share price . But beyond that apple has little control over share price.

      Apple doesn’t need to issue new shares as it has all the capital it needs. (It does have a fiduciary responsibility to shareholders who already own shares as it is a public company). It can’t go private like Dell presently as Apple’s market cap (worth of private shares ) is in the hundreds of billions and no individuals have the cash (including Apple) to buy it and make it private.

      (like I said beyond making great products, buybacks and PR Apple has little control over share price)

      (by the way 70% of apple shares are in the hands of big investors like hedge and mutual funds. And shareholders elect the Board who can hire or fire the CEO)

  10. Presale started for China and Hong Kong today at 6am. I’ve been seated at the computer (2 of them), 2 iPads, 2 iPhones, refreshing on the same reservation page for the last half an hour. Can’t get on the page… What kind of numbers would bring Apple’s server down?

  11. Arent people too impatient? Apple released two iPhones, right? 5C, while its already on sale, is NOT the flagship. Apple is waiting for the numbers to come in for 5S so they can announce both, or combined for a more impressive sales numbers.

  12. Apple historically does not provide breakout of how much of any product line has sold, in terms of product mix (e.g., iPad and iPad Mini, MBP w/Retina, MBA), if you listen to their earnings call. This is especially true for iPhone mix (i.e., 5, 4S, 4 most recently)

    This is no different. Apple simple does not want to give out the granular information regards to how many of 5C sold because it would give away how many 5S is sold by the difference of numbers.

    Most investors are just reacting to headlines without any thought or logic. China Unicom lowering their subsidy may or may not be a big deal, since over 80% of phones in China are sold without subsidy to begin with…

  13. Just say the iPhone 5c is a great success and don’t publish any numbers like Amazon did with the Kindle. I’m sure the press will treat Apple the same way they treated Amazon.
    It worked for them! 😉

  14. Maybe that’s because not very many people want to “upgrade” to a new device that is second class. I. Think the same goes for first timers. These will be sold to people for their kids, maybe, but the small price difference is not likely to lure many adults who can afford an iPhone.

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