“The trade-in program will be marketed as the ‘iPhone Reuse and Recycle Program.’ It will begin rolling out in select Apple Stores this upcoming Friday, August 30th,” Gurman reports. “A value for the old iPhone will be provided to the customer. The value will be created based on the following specifics about the old iPhone: Display quality, button quality, overall hardware damage, engraving, liquid damage, and being able to be powered on and used normally.”
Gurman reports, “The Apple Store employee will then provide the customer with their new iPhone [and] a gift card with the value amount to be paid towards the new iPhone… The gift card must be used at that time towards the new phone and it cannot be used toward other products… We’ve also been told that the trade-in pricing for the iPhones is slightly below the competition. For example, an unlocked, undamaged iPhone 5 16GB will be worth around $279, while an AT&T 16GB iPhone 5 will be worth $255… Gazelle currently offers $330 for both of those devices.”
Read more in the full article here.
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