Walter Isaacson on Apple after Steve Jobs (with video)

Walter Isaacson, Aspen Institute president & CEO, provides insight on Apple, and shares his thought on the future of the tech giant after the death of founder Steve Jobs.

He has been the Chairman and CEO of CNN and the Managing Editor of Time. He has written biographies of Henry Kissinger, Benjamin Franklin, and Albert Einstein.

Isaacson is also the author of Steve Jobs, the authorized biography of the late Apple co-founder.

Direct link to video here.

13 Comments

  1. The book was terrible and competely missed huge parts of the Jobs story and what made Apple tick. It was an enormous lost opportunity wasted on a hack. That he completely missed the story on Jobs and Apple with Jobs still alive means he has nothing to say now. Move along.

    1. I thought the book was sort of terrible (not completely). What drove me crazy was Isaacson’s frequent, glowing mentions of Bill Gates. After awhile it felt like Isaacson really would have preferred to be writing Gates’ bio instead of Jobs’.

      1. although I agree that the book does give many good insights and adds information on Jobs (Isaacson was the only dude with such access to Jobs) I have to agree with Twimoon that it leaves a lot out that many wished was covered. As Gruber argues too the book was a great missed opportunity in that it doesn’t go into depth how Jobs functioned as such a great entrepreneur and made Apple into the largest market cap company in a few years. many questions that Apple fans would have liked answered especially around how Apple technology was masterminded by Jobs simply isn’t covered.

        It’s like as if Isaacson wasn’t really interested in that (the technology, the business of Apple. Critics have pointed out tech mistakes in the bio) It’s just like another CELEB Bio. Isaacson is not a tech expert or fan (and so can’t fully appreciate or expound that part of Jobs). Imagine a writer who is NOT a FAN of CARS writing a long bio on Ford, the bio would be insightful on Fords personal life etc but won’t have the spark of how he changed the auto industry. The Ford bio would be sadly lacking in something.

        If I read a bio on Rommel , I would be happy to read about his personal relationship with his wife and his generals ,his dislike for Nazism etc BUT I would also like the author to be fully cognizant of armoured warfare (like the difference between a Panzer IV and a Panzer V, how tanks are used with a artillery shield etc) and expound how Rommel functioned as a general and how he changed panzer tactics etc .

    2. Yes, his book was just OK, nothing great about it at all.

      I thought Lashinky’s ‘Inside Apple’ was far more intriguing to read although it was more about Apple in general than just Steve’s life.

      But I really hope Steve’s sister, Mona Simpson, writes her own book on Steve. Her eulogy to her bro was incredibly powerful and moving.

      1. I couldn’t even finish the book, it was so bad. Isaacson was a poor choice as the author of SJ’s biography. It’s obvious that he didn’t like Jobs, doesn’t know anything about the tech industry, and didn’t care about the subject on which he was writing. And no, I don’t have to be a published author to have an opinion. Books are written for readers. I’m a reader. I consume several books per month. I know good, informed, involved writing when I read it. This ain’t that!

  2. Isaacson is as much an authority on Apple and Jobs as the average cartoon draftsman is about the physics of an object falling off a cliff — but Isaacson is also far less entertaining.

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