“Microsoft on Wednesday launched its latest effort to reverse the fortunes of its Windows platform, showing off a line of new devices and unveiling Windows 8.1, a new build designed to boost interest in the company’s underperforming Windows 8,” Kevin Bostic reports for AppleInsider.

“At its Build developer conference at San Francisco’s Moscone Center, Microsoft looked to woo developers and win over customers who have been reluctant to upgrade to its newest operating system,” Bostic reports. “As the company confirmed in the past, Windows 8.1 will feature the return of the Start Menu, as well as the option to bypass the touch-centric Modern UI and boot directly to the desktop.”

Bostic reports, “The changes represent possibly the biggest about-face in the history of the software giant, which rolled out Windows 8 last year with the intention of reversing a trend that has seen consumers increasingly opting for smartphones and tablets while the PC market struggles… Ballmer in his initial address took the time to show a range of devices running Windows 8.1 and Windows Phone 8 software. Wednesday’s presentation, though, focused little on Microsoft’s struggling smartphone OS. Instead, Ballmer simply mentioned and showed off several new handsets — including Nokia’s Lumia 925 and several low-cost handsets — before moving on to Windows 8.1.”

Read more in the full article here.

MacDailyNews Take: Windows 8.1sta.

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