“Simple, tight, concise message,” Partner writes. “And the ad is beautiful.”
Partner writes, “When I saw this ad, my first reaction was a simple, emotional response to the raw, human editing style.”
Partner writes, “But then on further reflection, I thought of Kodak… How could Kodak possibly have the foresight to battle a phone? They never stood a chance.”
Read more in the full article here.
Apple debuts 60-second iPhone 5 TV ad ‘Photos Every Day’ (with video) – April 26, 2013