“Samsung is tired of watching Apple run away with most of the money in mobile,” Mike Elgan writes for Computerworld. “Now, the Korean giant is making a big play to become like Apple — a company that makes not only the hardware, but also the software and the store where you buy stuff.”

“Samsung also wants to be like Google and make money from mobile advertising,” Elgan writes. “In order to own the software platform that powers its phones, Samsung needs to drop Android. But can Samsung pull this off without wrecking a good thing?”

Read more in the full article here.