“HBO Go is only available to customers who subscribe to the network through their cable or satellite service, and would be the first app on Apple TV that requires pay-TV authentication,” Lee and Satariano report. “There are currently HBO Go apps for the iPad and iPhone.”
Lee and Satariano report, “Apple sold more than 2 million set-top boxes in the first quarter of its 2013 fiscal year, which ended in December. Over the two prior fiscal years Apple sold more than 7.8 million.”
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Home Box Office releases HBO GO app for Apple iPad, iPhone, and iPod touch – April 29, 2011