The iTunes economy now generates $12 billion in gross revenue per year

“As it did yesterday, on occasion Apple reports the cumulative total downloads and payments to developers. Since this is done in variable time intervals, it makes analysis of the value of the app store difficult,” Horace Dediu writes for Asymco. “But not impossible.”

“The provision of developer revenues means we can determine the pricing of apps,” Dediu writes. “The pricing of apps and the download totals allows us to determine the revenue of the store. Using the time stamps of the reports allows us to determine these quantities over time.”

Dediu writes, “The iTunes economy defined as gross revenues transacted through it is now about $12 billion/yr.”

Much more, including the usual fine graphs, in the full article here.

4 Comments

  1. I’ve purchased so much content from iTunes. Since day 1 in 2000 I’ve been buying music, tv shows, movies, and recently apps of course. Over the course of a decade and a half you accumulate a lot. A buck here, a buck there. Doesn’t seem like much when you’re spending it. Heh.

  2. Considering the amount of money Apple seems to be making from its various divisions, the worse the news gets and the company value seems to be dropping on a daily basis. The whole absurdity of it is rather amazing, puzzling, ridiculous and troublesome. When I think of all the things Apple could do with that huge cash pile and Apple is getting trounced, I have to ask myself, “WTF is Apple accumulating all that money for?” when it can’t even support Apple’s share value.

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