“Apple’s current ‘hobby’ — also known as Apple TV — doesn’t tell us much about Apple’s future plans for the living room,” Mike Elgan writes for Cult of Mac.

“It’s a good product under the right circumstances,” Elgan writes. “But five years from now, living rooms are going to be transformed by all-encompassing systems that turn TVs into video phones, gaming systems, home automation control centers and artificial intelligence assistants.”

Elgan writes, “Apple is capable of and willing to reach out and enable non-Apple platform users to interact with Apple platforms, products and services. The question is: Will Apple do this in its future TV offerings? This is the question that, to me, determines whether Apple will own the living room of the future or Microsoft will.”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]