Comments on: Apple’s iOS is the king of mobile ads as Android drops below BlackBerry on value for money

By: Rick

Rick — Fri, 26 Oct 2012 04:57:24 +0000

Yeah, you can just keep enjoying your ads on Apple – they make for a stellar mobile experience! As for me, I purchase all of my apps on Android, and use Add-Free Android to block ads in the few apps that don’t offer an ad-free purchase option. Let’s face it – no one likes ads. That’s why Netflix is so popular (i.e., tv without ads). Just wish I could get sporting events without ads. Maybe someday.

By: 1Racer

1Racer — Fri, 26 Oct 2012 04:36:33 +0000

A co worker uses Android and they pride themselves on never having purchased an app. Typical.

By: Able Archer

Able Archer — Fri, 26 Oct 2012 04:11:21 +0000

and dropping below the DCW is really something. For a bunch of smart guys they’re not executing very well at all these days. At least not on their core.

By: Able Archer

Able Archer — Fri, 26 Oct 2012 04:09:05 +0000

I hope you’re both correct. But I’m sure they won’t give it up without a fight – meanIng that they will try to figure out how to make it work first. Even if they have to totally screw their users first.

By: HTML5 Gordon

HTML5 Gordon — Fri, 26 Oct 2012 02:51:35 +0000

You’re right. The mobile ad space was the sole reason GOOG ever got involved with Android in the first place. With search going mobile (it will exceed desktop searches in 2013), AND advertisers not willing to pay as much for mobile ads (and that’s less than the already rapidly falling search ad rates), GOOG may wish they never went down this path at all.

Although they HAD to try something – their whole business model is on it’s way to collapse… One trick pony indeed.

By: Beyondthetech

Beyondthetech — Fri, 26 Oct 2012 02:37:12 +0000

Considering most Android users pirate their stuff, they also tend to install those apps that also block those ads. To most respectable developers, it’s a comparatively non-profitable platform, and some do it just for the “me-too” reasoning to try to cover all bases.

By: 3l3c7ro

3l3c7ro — Fri, 26 Oct 2012 02:11:42 +0000

There is a new entry in Wikipedia now for the definition of cheap: Is is a link to Android.

By: silverhawk1

silverhawk1 — Fri, 26 Oct 2012 02:02:14 +0000

This will cause GOOG to drop android.

By: chefpastry

chefpastry — Fri, 26 Oct 2012 01:59:44 +0000

Android user love the free stuff.

By: Zmarc

Zmarc — Fri, 26 Oct 2012 01:48:10 +0000

But don’t worry, Google will make it up in volume.

Of course as their volume grows, their CPM drops, since they only grow because they’re cheap.