Apple iPhone 5 misses analysts’ estimates with over 5 million units sold in first weekend

“Apple Inc. reported debut weekend sales for the iPhone 5 that fell short of some analysts’ estimates amid supply constraints,” Ryan Faughnder and Adam Satariano report for Bloomberg.

“More than 5 million units of the iPhone 5 were sold in the first three days, surpassing a record set last year by the previous model, the iPhone 4S, Cupertino, California-based Apple said today in a statement,” Faughnder and Satariano report. “Demand for the new handset exceeded the initial supply, Apple said.”

Faughnder and Satariano report, “Apple’s figure includes sales from wireless carriers, retail outlets, Apple stores and online orders that customers have received, Marshall said. It excludes early orders [preorders] from Apple’s online store that haven’t been delivered, he said. ‘Units in transit could be in the millions currently,’ Brian Marshall, an analyst at ISI Group said in a research report today… Early orders in Apple’s online store topped 2 million units in one day, Apple said on Sept. 17. The company said in the statement today that ‘while the majority of pre-orders have been shipped to customers, many are scheduled to be shipped in October.'”

Read more in the full article here.

Related article:
Apple: iPhone 5 sales exceed five million units in first weekend; demand exceeded initial supply – September 24, 2012

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