Apple CEO Tim Cook and a team of Apple executives will be holding their much-anticipated autumn special media event today, September 12th, at 10am PDT/ 1pm EDT (more dates and times below).
The special event will take place at San Francisco’s Yerba Buena Center for the Arts.
It is widely expected that the next-gen iPhone will be unveiled today, possibly accompanied by new iPods, the release of iOS 6, iTunes 11 (reportedly built from the ground up), all new Apple “Earpods,” and maybe even an iPad update!
MacDailyNews will offer live notes during Tim Cook and company’s special media event presentation right here on this page.
So, just bookmark this page and we’ll see you here just before:
| 07:00AM – Hawaii | 02:00PM – São Paulo |
| 09:00AM – Alaska | 06:00PM – London |
| 10:00AM – Pacific | 09:00PM – Moscow |
| 11:00AM – Mountain | 07:00PM – Paris |
| 12:00PM – Central | 02:00AM – Tokyo (Sept. 13th) |
| 01:00PM – Eastern | 03:00AM – Sydney (Sept. 13th) |
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Live notes from Apple’s special media event in reverse chronological order:
• Cook thanks all for coming. Event ends
• Foo Fighters continue…
• 2:44PM EDT: AAPL $662.08, +$1.49, +0.23%
• Musical guest to play live: Foo Fighters
• Cook thanks Apple Inc. employees
• Cook recapping…
• Cook on stage playing iPod ad
• New iPods available in “October.”
• iPod touch (5G): 32GB $299, 64GB $399
• iPod touch (4G): 32GB $199, 64GB $249
• iPod nano: 16GB US$149
• iPod shuffle: 2GB $49
• EarPods available today
• EarPods should sound significantly better than the now-old Apple Earphones
• Introducing the all-new Apple EarPods. 3 years to design – as leaked earlier
• iPod touch (and the iPod touch Loops) come in aluminum, black, blue, yellow and red
• iPod touch loop. Camera strap for iPod touch. Rival point and shoot cameras
• iPod touch gets new iSight camera: 5 megapixel, backside illuminated, f/2.4, 5-element sapphire lens with panorama feature
• 2:26PM EDT: AAPL $665.00, -$4.41, -0.67%
• Game demo…
• A5 dual-core processor, 2x faster CPU, 7x faster graphics than previous iPod touch
• Same Retina display as iPhone 5
• Brushed aluminum back
• 88 grams
• 6.1 mm
• Moving onto the new iPod touch…
• Bluetooth
• Lightning connector
• Widescreen movies
• Built-in pedometer
• FM tuner with pause capability
• 5.4mm, 38% thinner than previous iPod nano
• Much bigger 2.5-inch display
• iPod nano (7th generation) “It’s by far the best nano we’ve ever created.”
• iPod nano reinvented (again)
• Apple has sold over 350 million iPods to date
• The new iTunes is “dramatically simplified” and comes in “October.”
• Movies pick up where you left off as you switch between iOS devices, Macs, PCs
• iCould integration: “We’ve built iCloud right into iTunes.”
• New iTunes Store design coming to desktop, too
• 200 million iTunes in the Cloud users
• iTunes Store redesign comes with iOS 6
• 66% of downloads from iOS devices
• 435 million iTunes accounts now
• 26 million songs now in iTunes Store library, 20 billion songs purchased since launch
• Eddy Cue takes stage
• iOS 6 release: September 19
• iPhone 5 pre-orders: Friday the 14th. Ship September 21st in the US, Canada, UK, Germany, France, Australia, Japan, Hong Kong, Singapore
• iPhone 4 with 2-year contract: Free
• iPhone 4S with 2-year contract: US$99
• iPhone 5 pricing with 2-year contract: US$199 for 16GB. $299 for 32GB, $399 for 64GB
• 1:56PM EDT: AAPL $665.14, -$4.55, -0.69%
• By making the screen taller, but not wider, you can still use it comfortably with one hand.
• Jony Ive: “We take changing the iPhone really seriously.”
• iPhone 5 video (Jony Ive, etc.)
• White has alum color back, Black is black anodized alum
• iPhone 5 comes in black and white versions
• Phil Schiller back on stage
• Impressive Siri demo continues…
• Demoing Siri improvements…
• Photo Stream sharing: Subscribe to other peoples’ Photo Streams
• Passbook demo…
• iOS Mail with VIP feature
• Safari with new full-screen view
• 1:43PM EDT: AAPL $668.05, -$7.46, -1.13%
• Forstall: “We’ve also got great satellite imagery.”
• Built-in turn-by-turn demo…
• Scott Forstall on stage showing off new Apple Maps on new iPhone 5 with iOS 6
• Moving to iOS 6
• Slew of new accessories and adapters…
• All digital, 8-signal design, adaptive interface, reversible (easier to use), 80% smaller
• New one is called “Lightning.”
• Old one appeared in 2003. Nine years old
• New Dock Connector…
• HD voice on 20 carriers
• Much improved speakers with “wideband audio”
• iPhone 5 has 3 microphones: Front, bottom, back
• Front-facing camera now 720p, backside illumination
• Video 1080p, improved image stabilization, face detection, take photos while recording video
• Panorama feature now built-in
• Camera: 8 megapixels (3264×2448) with dynamic low light mode, next-gen ISP, much faster capture, f/2.4 aperture, sapphire lens
• Battery life:
– 3G talk – 8 hrs.
– 3G browsing – 8 hrs.
– LTE browsing – 8 hrs.
– Wi-Fi browsing – 10 hrs.
– Video 10 hrs.
– Music – 40 hrs.
– Standby – 225 hrs.
• EA demo: car racing game – head-to-head via Game Center, can se other cars in rear view mirrors – huge graphics improvements
• 1:25PM EDT: AAPL $660.39, +$0.20, +0.03%
• EA Studios game demo…
• 22% smaller than A5 processor
• Everything much faster
• Apple A6 processor: 2X faster CPU, 2X faster graphics
• Wi-Fi 802.11a/b/g/n, dual-channel, up to 150Mbps
• Canada, Asia, Australia, Europe…
• Sprint, AT&T, Verizon in U.S.
• 4G LTE: Single Chip, Single Radio, Dynamic Antenna
• in-cell
• 44% better color saturation
• 
• iWork apps upgraded, iMovie, GarageBand upgraded for new display
• Schiller touts one-handed operation: “As you carry your phone it should fit beautifully in your hand.”
• 1136 x 640, 326 ppi
• 4″ diagonal Retina display
• 112 grams, 20% lighter than 4S
• 7.6mm, 18% thinner than iPhone 4S
• Schiller: “It’s made entirely of glass and aluminum.”
• iPhone 5: Leaks were right – taller, two-tone metal back…
• Let’s talk iPhone! Phil Schiller takes stage…
• 400 million iOS devices sold through June 2012
• 250,000 iPad apps currently
• App Store: 700,000 apps now
• Almost all of the Fortune 500 are testing or deploying iPad; investing in custom iOS apps
• iPad accounts for 91% of all the web traffic from tablets
• iPad went from 62% share of tablet market in April-Jun 2011 to 68% in April-June 2012
• Cook: “We are in a post-PC world.”
• 17 million iPad units sold last quarter – more than any PC manufacturer sold of their entire PC line
• Cook: MacBook Pro with Retina display is the best Mac we’ve ever made.
• 7 million copies of OS X Mountain Lion sold since launch
• 83 million visitors to stores last year
• 12 countries, Sweden will make 13 soon
• 380 Apple Retail Stores now open
• Cook: “”Our stores offer the best buying experience and the best customer service on the planet.”
• Cook: “It’s the perfect place to explore and discover Apple’s products.”
• Video of Apple Retail Stores being shown…
• Cook showing off Apple Store Barcelona
• Tim Cook takes stage: “Thank you for coming this morning. We’ve got some really cool stuff to show you.”
• 1:00PM EDT: AAPL $661.00, +$0.41, +0.06%
• Event to begin shortly…
• 12:48PM EDT: AAPL $661.16, +$0.57, +0.09%
• 5:30am PDT: Apple Store currently offline.
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Other sites offering live coverage today include:
• AnandTech
• Engadget
• iMore
• Macworld
• PC Magazine
• SlashGear
• TechzTalk
• TIME Techland
• The Verge
list developing…
