“Tech giant Microsoft has revamped its corporate logo for the first time in 25 years. The new design was unveiled this week and has received a range of criticism online,” Jason Fell reports for Entrepreneur. “Some describe the new logo as clean and simple, while others are calling it an outright failure.”

“Among those who think Microsoft’s new logo leaves a lot to be desired is longtime graphic designer John Williams, founder of Nashville, Tenn.-based do-it-yourself logo-creation website LogoGarden.com,” Fell reports. “Williams explains how he thinks Microsoft dropped the ball with its new design and offers advice on how the rest of us can create better company logos.”

• Pick a font that fits your design
• Pick a symbol that looks great even when printed in black and white
• Make sure your font and symbol are a good match

Microsoft's new logo

Microsoft’s new logo


 

Read more in the full article here.

[Thanks to MacDailyNews Reader “Zanus” for the heads up.]

Related article:
Microsoft launches new logo – August 23, 2012