“Apple released its latest, third-generation Apple TV in March, yet demand for the earlier version is through the roof. In fact, the second-gen device sells online for $150 more than its original price,” John Paul Titlow reports for ReadWriteWeb. “Usually, the price of older Apple products falls when Cupertino releases its latest and greatest. What gives? The market is speaking, and this is what it’s saying: We want a jailbroken Apple TV.”

“The newer Apple TV is restricted to the apps that Apple supplies for it. A jailbreak would open it up to third-party software and the Web at large. Apparently a solution is in the works (despite reports published last week claiming that no developers were working on it), but it isn’t available yet,” Titlow reports. “So prospective customers who want access to a wider range of programs than Apple allows have a choice: Pay $99 and wait for a hack to surface, or spend up to $280 for an older, less capable unit that runs software that has been modified – without the manufacturer’s authorization – to show pretty much anything available on the Internet.”

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Read more in the full article here.

MacDailyNews Take: Note to MDN intern lackeys: Commence unhooking those last-gen Apple TVs and eBaying them pronto while ordering new 1080p Apple TV replacement units. That is all, make it so.

[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]