“Samsung Electronics Co. increased its share of the global smartphone market in the second quarter, widening its lead over Apple Inc. as the South Korean technology giant shipped more than 50 million smartphones, the largest number of units ever shipped by any vendor in a single quarter, according to two market research firms,” Juro Osawa reports for The Wall Street Journal. “The reports from research firms IDC and Strategy Analytics showed that Samsung, the world’s largest smartphone vendor, gained a larger market share in the second quarter compared with the previous quarter, while Apple’s market share declined with some consumers holding off iPhone purchases ahead of the expected release of the next model later this year.”
Osawa reports, “The reports indicate that Samsung’s strategy to sell smartphones in a broad price range from high-end models to more affordable ones, combined with its aggressive marketing campaigns, has been helping the South Korean company enhance its global market presence. By contrast, Apple only sells iPhones, focusing on the high-end segment.”
“U.S.-based IDC estimated Samsung’s global smartphone shipments in the second quarter at 50.2 million units with a market share of 32.6%. In the first quarter, Samsung held a 29.1% share with 42.2 million smartphones shipped, IDC said. Earlier this week, Apple said it sold 26 million iPhones in the quarter ended June. According to IDC, Apple’s market share declined to 16.9% in the quarter from 24.2% in the previous quarter,” Osawa reports. “Similarly, London-based Strategy Analytics estimated Samsung’s second-quarter smartphone shipments at 50.5 million units, with a market share of 34.6%, topping Apple’s 17.8%. That marked a widening gap from the first quarter, when Samsung held a 30.6% share while Apple had 24.1%.”
“The reports from IDC and Strategy Analytics also highlighted Nokia Corp.’s struggle to establish its position in the smartphone market,” Osawa reports. “The [company] saw its share of the global smartphone market drop to 6.6% in the second quarter from 8.2% in the first quarter, according to the IDC report. In the second quarter of 2011, Nokia held a 15.4% share, IDC said.”
Read more in the full article here.
MacDailyNews Take: Crime pays, as Samsung’s dear leader, obviously knows.
Unfortunately for Samsung, ripping off the innovator does not pay nearly as well as being the innovator; market share in the smartphone market does not equal profit share. Unending “Buy One, Get Up to Five Free” promotions have their drawbacks: Big unit numbers, not so big share of the available profits.
May the world’s courts someday wake up and dole out some justice for a change. Until then, Apple should do everything in their power to punish Samsung by sourcing their components elsewhere wherever possible.
Related articles:
Samsung Profit misses estimates on smartphone output, chip prices – July 26, 2012
Apple’s share of global mobile phone profits: 73% – May 3, 2012
The decline of Android foretells the rise of a total Apple monopoly – April 27, 2012
Apple’s iPhone alone now the most profitable business on the planet; makes more money than ExxonMobil – April 25, 2012
Report: 6 of top 10 enterprise devices using Good Technology are iOS, 97% of tablets are iPad – April 26, 2012
Google’s Android on the decline as Apple iPhone takes 59% share of U.S. top three carriers – April 25, 2012
Apple now selling 645,000 iOS and OS X devices per day – April 25, 2012
Google’s Android is losing momentum – March 29, 2012
Nielsen: Apple’s U.S. iPhone market share surges as Android stalls – March 29, 2012
Apple’s thermonuclear war on Android – March 29, 2012
2011 best-selling smartphones in USA: Apple iPhone models take top 3 spots – February 23, 2012
Aftershocks from Android market share dive rumble through mobile market – January 31, 2012
ABI: Apple iPhone tops smartphone market as Android suffers its first decline in share – January 27, 2012
Apple overtakes Samsung to take world’s largest smartphone vendor crown – January 27, 2012
These charts will make the Fandroids want to puke – January 26, 2012
AT&T sold 7.6 million iPhones and fewer than 1.8 million Android phones in Q411 – January 26, 2012
Apple’s iOS passes Google’s Android to take U.S. smartphone market share crown – January 25, 2012
Analyst: Verizon’s record iPhone sales signal waning demand for Google Android phones – January 24, 2012
“Shipped”? Remember the number of Samsung tablets “shipped”?
It is not even “shipped”, it is just estimations.
For the Q1, “analysts” estimated that Samsung shipped from 32 to 49 million smartphones.
Go figure the “accuracy”.
So while it seems that in Q2 Samsung certainly surpassed Apple in terms of smartphone sales, actual difference in sales is unknown.
I would dispute that these are all “smartphones”. Just as a lot of Nokia Symbian POS phones are called “smartphones” when they are barely capable of phoning and texting. We have no numbers of any of the actual sets sold, so I call this complete BS.
If Apple “ships” 100 million iPhones to a warehouse
in its Data Center in North Carolina, does it mean
that Apple “increased its share of the global smartphone
market” over Samsung ???
Normally MDN is on-target when discussing the poor profits of Android phone vendors. But not today. Did you even see Samsung’s latest earnings report? Their profits are doing quite well, unlike every other Android phone manufacturer.
You are the one who is off-target, not MDN. Apple does own the lion’s share of the smartphone market’s profits.
I notice that you have no facts to back up your claims. I do:
• Samsung Profit misses estimates on smartphone output, chip prices – July 26, 2012
• Apple’s share of global mobile phone profits: 73% – May 3, 2012
Apologists for lying, cheating, thieving scumbags headed up by convicted criminals are almost as bad as the lying, cheating, thieving scumbags themselves.
http://www.theverge.com/2012/7/26/3192394/samsung-q2-2012-earnings-financial
Even though Samsung missed estimates their profits are still up 79% from the same quarter last year. I don’t know if you forgot but apple missed estimates this quarter too, unless we suddenly start caring about what the analysts have to say when it has to do with a company other then Apple.
troll. Apple beat their guidance.
One can make profits selling junk to idiots.
The real question isn’t about who makes more
profits but who makes a better product.
Would you rather buy a Samsung phone or
an iPhone? Case closed. 🙂
Just as one can make profits from selling junk to sheep, I’ve owned an iPhone, galaxy nexus, windows phone, and chose the galaxy s3 as my latest device, so the answer to your question, Samsung has the better device, and unless you try a galaxy s3 you can’t say that it isn’t a better device as one of the isheep’s favorite argument against windows fans is that they haven’t tried mac, so untill you have tried the Samsung galaxy s3 with an open mind, you really have no right go call it junk
I hate to admit it but just got an s3 and its pretty good. Apple better step it up with iphone 5 because there cuurent design and os is looking very dated and I fear that apples market share is in for a world of hurt…
Not really.
Samsung’s revenue/profit is from components for any number of brands (including Apple’s 26 million iPhones), their own (50 million) phones, televisions, air conditioners, refrigerators, and the other 1000 businesses they’re in.
If Apple sold 200 million iPhones a year the profits would have been very visible. Samsung? Not so much.
(that was a “not really” to Rick)
The profits will come in handy when they are forced to pay damages for their crimes.
Also, how much of said profit is from televisions, panels, chips, computers, and appliances. You can’t apply it to the phones.. The COMPANY is profiting, but they are so convoluted with multiple types of products, they may have made squat on their phones…
The other issue is that thanks to the overly ridiculous rumor mill, which is reported here routinely causes Apple fits i am sure which causes people to wait to buy an iPhone, because they think the next generation is right around the corner.
I wonder how many *more* millions of iPhone’s Apple would have sold last quarter if people didn’t think the next gen iPhone was right around the corner..
I think those who are waiting for the iPhone (2012) are harder core Apple fans. They know the new phone is coming and are willing to wait. The average iPhone customer – I don’t think they have any idea about the projected release date of the new model or that they are going to wait.
Too true. I once stood behind a businessman who bought a 3GS one week before the 4 came. Salesman did not mention 4 and businessman did not ask. Businessman just needed a phone and wanted an iPhone.
We’ll see how Samsung fares in their latest round of lawsuits. This is far from being any sort of respectable company.
However, I think it is foolish to deny that they are not continuing to gain market share, and are not giving all their handsets away as used to be the norm in this segment.
I’m certainly not seeing any type of promos like this in my part of the world, I’m seeing the new S3 for $159 on a 3 year deal. That’s about the same as an iPhone 4S.
I am still bitter with Samsung, and am very hopeful they will have to withdraw a number of these infringing products at least from the North American market. It’s looking more and more like it might happen.
There will never be a day that Apple does not own the ‘best’ part of this market as long as they keep delighting customers. People will happily pay more for a better experience.
Samsung, as much as they are ‘aping’ will never be able to duplicate the experience Apple offers. Ever.
Let’s see what happens.
1
Unfortunately this does show some complacency on Apple’s part this last 18 months. I don’t think they thought that others could produce competitive products so quickly while they have failed to cover their rear with cheaper options until too late and then did so with last years model even if the specs are competitive, marketing wise it is a disadvantage. Certainly the 4S was a little underwhelming by its own standards or at least perceived to be and as good as the ‘5’ is likely to be I think Apple underestimated the speed it needed to introduce such a model with Samsung being considered to have superior models at the top end at present rightly or wrongly. It looks with the iPad they have learnt their lesson a little belatedly.
WTF????????????
Samsung (aka ShamDung, SameSong, etc.) is really killing the likes of Nokia, RIM, and other AnDrone phone makers like Motorola, HTC, Sony, LG, etc. than Apple. I suppose at least one other phone manufacturer in this industry has to make money besides Apple and it’s Samsung at the moment.
I don’t doubt these numbers. Look at how many phone models Samsung has. I’m not going to bother to count but I wouldn’t be surprised if it’s 3 digit figures. Remember that Samsung also has Windows phones as well as their own Bada OS phones counted amongst their smartphone totals.
Plus, a lot of these phones are barely “smart” if you get my drift. They’re freebies given away in BOGO (or BOGM for Buy One Get Many) deals in third world countries or for the economically challenged in developed nations.
These unit numbers are meaningless. This is not at all like the PC wars of the 80’s and 90’s when the installed base for software meant everything. In fact, iOS actually has a big lead in this area in terms of apps available (both quantity and quality) and the amount of money the developers make.
Let ShamDung produce gazillions of cheap and/or freebie phones for people who just need to make phone calls.
“while they have failed to cover their rear with cheaper options…”
Exactly what was said about computers – year after year after year.
There’s a principle in business: “Do NOT try to be everything to everybody”. The book “Focus” by Al Ries is excellent.
MDN and several of you just confuse me with your rants about copy this and that? SJ himself was a fan of it as failing which we would all be driving one brand of car, eating one brand of burgers and wearing one brand of jeans. Copying is part of the business cycle in any walk of life. Budweiser does not sue Miller every time Miller brings to market a beer that is practically a copy of a Budweiser product and vice versa.
Apple does it share of copying as does MSFT and others but in the end there is never a carbon copy. IPhone is an iPhone and it cannot be mistaken for any Android device and the same applies to Tablets etc…
Business 101, break the rules and make a lot of money and worry about the irrelevant fines later. Every solid business does it and yes as SJ often times stated, copying is part and parcel of evolution.
here you’re again. Samsung is not crime pay. don’t pretend to know something. as a matter of fact, Apple will fall if they will continue to make product without their own manufacture (from body part to electronic parts), it will be inevitable that Apple will get back to 1997 crisis. but Samsung has lot of manufacture parts which they make their own. so for the long term, Samsung has higher possibility to survive longer than you think. you have no idea how Apple will be bad in the future.
If Appe keeps this pace of introducing a really new phone every 2 years thy gonna get their ass handed to them.
Funny you say this as my wife and I just had that chat yesterday. Apple is no different than any other tech company that enjoys a nice time in the sun in that the time always comes when smart consumers just stick with what they have and stop fueling the profit making machines the likes of Apple, Sony, Nintendo etc…
The likes of SJ, Gates, Zuck only ever care about one thing and that is the mighty dollar so they will push for as long as they can. Example, Apple has sold a whole lot of iPone 4s which at this point covers most people’s needs and beyond so the 5 will no doubt be purchased by The Cult of Apple and by folks who can afford to change phones as often as they change their socks but those numbers might not keep Wall Street happy. No one company is immune to this life cycle phenomena no one and I know a little something about riding a wave via Sony for 20+ years and today I no longer care to pay a premium for the Sony brand name.
I also heard Toyota sold 10 times the cars Ferrari did. These Italians better get their act together or they will lose market share.
Here we go with these comments. As soon as apple declines in the phone market these idiots start making ridiculus references. Iphones are not ferraris and if they were people would buy over an EQUALY expensive device. Open you eyes dork apple cant compete by releasing the same phone with tiny tweaks every year
apple has the strenght to start making its chips and parts without the help of samsung and when this happened, samsung will cave-in and give up the ghost
Wow MDN! So you delete posts that aren’t 100% Apple ass kissing? Nothing like freedom of speech eh? Have you ever heard of the word objective? Honesty?
The First Amendment to the Constitution states in part “Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press; or the right of the people peaceably to assemble, and to petition the Government for a redress of grievances.” The First Amendment is to protect you from government, not MDN.
Happens all the time. Its like if you have any intelligence you should not waste your time because it will just get deleted. Must keep them busy….
Apple stole IP from Sony designs. Crime pays
They didn’t steal anything from Sony, Apples design team was told told think up a design that is in the Sony style.
Do you get the fact that Apple didn’t steal anything from Sony, it was Apples design team that role played as if they where Sony.
Joel, get your information correct before you post this B.S.
So what, big deal photocopy unoriginal samdump sell more counterfeit goods than apple. Apple earns good money from iTunes and app store, and samdump has nothing in its arsenal to compete with that, hell even their os is android, as in it from some where else and not home made. Samdump smart phones are bought by loosers on tight budgets and no taste whatsoever. Low class people use samdump counterfeit products
Yikes… When are you due back to the Assylum? Come on man!
Pat look at yourself first, all that garbage you have been posting on this thread says it all about your inteligence and worth, and it leaves much to be desired.
A Troll is a Troll no mater how you dress it up Pat.
So I am asylum material for pointing out the obvious. Tell me pat, how good is the samdumps equivalent of apples iTunes and app store? How much music on samdump phones are legally purchased instead of illegally downloaded from share sites? how much help has samdump done to singers and others artists the way iTunes have done? On top of that when will samdump use it’s so called profits to develop its own operating system instead of using stolen googles android and offer a better service like its own equivalent if app store and music shop? Looking foreward to hear from u Pat, u troll
Why change whats working….. The gaining market share and if the iphone 5 isnt groundbreaking they will continue. Samsung is a hardware company not software.
Wouldnt the world be a great place if everyone thought like you, had an iphone and poured feces from the mouth everytime they opened it……just a dream but awsome none the less.
Pat, your beloved samdump may be a hardware company, but it’s styling and form function is a shameless photocopy of the iPhone and iPad. And yes, iPhone 5 when it comes out will make the galaxy 3 and all samdump look 2nd rate. Yes people will buy samdump and put up with its 2nd rate android os which is a stolen, very suitable for the 2nd rate low class people.