“The analyst thinks Apple can sell 35 million iPad minis in fiscal 2013 at $299, with 25% cannibalization of the larger version of the tablet,” Savitz reports. “He adds that a lower level of cannibalization – or a higher average selling price – could drive his estimates higher still.”
Savitz reports, “I would note that this scenario suggests incremental revenues of more than $10 billion – this for a product that no one is certain actually exists. Apple never ceases to amaze.”
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