“However, he says a lot of analysts are hung up on the idea that Apple will not release a television if it can’t do something special with content,” Yarow reports. “He thinks this is wrong. What will make the Apple television special isn’t blowing up the cable industry, it’s the interface that it will deliver for users.”
Here’s how Apple will make its television special, according to Munster:
• Interface (Siri, APIs): We note that cable companies could charge a fee for consumers to use Apple Televisions ($5-10/month similar to cable box rental fees).
• Apps/Games: We believe gaming will be of particular interest given the large base of iOS game developers. We believe games could be controlled by voice, iPhone/iPad and eventually motion capture built into the display.
• Design: We expect the design of the TV to make it the stand-out center piece of the consumer’s living room.
Read more in the full article here.