“In a new research note, Huberty predicts that average annual U.S. household spending on Apple products is likely to double from $444 in 2011 to $888 in 2015 if the company enters into the television market,” Fiegerman reports. “This projection, while certainly bullish, is based on similar increases in U.S. household spending after Apple entered into the smartphone and tablet markets.”
Fiegerman reports, “She concludes that this increase in household spending could push Apple’s annual revenues to an incredible $400 billion by 2015. Apple’s revenues only passed $100 billion for the first time in 2011.”
Read more in the full article here.
[Thanks to MacDailyNews Reader "Fred Mertz" for the heads up.]