Apple’s first TV ad for the new iPad (Early 2012) will soon begin airing on U.S. broadcast and cable networks.

The first iPad ad focuses solely on the product’s high-resolution Retina display.

When a screen becomes this good, colors are more vibrant, words are pin-sharp, everything is more brilliant.

Because when a screen becomes this good, it’s simply you and the things you care about.

The stunning Retina display. On the new iPad.

The ad closes on a black Apple logo with black text on a white that simply says “iPad.”

MacDailyNews Take: Yet another excellent example for TV ad copy writers the world over: KISS.

So, what do you think?