“Will Apple’s rumored iTV challenge Google’s YouTube with a built-in video sharing service of its own? It’s likely, says Jefferies & Co. analyst Peter Misek, who can be counted as a contributor to the ever-churning Apple rumor mill,” Nathan Olivarez-Giles reports for The Los Angeles Times.

“On Monday, Misek said in a note to investors that the iTV, whenever it arrives (if it arrives — Apple hasn’t confirmed such a device is on the way), will offer a “YouTube-like” feature that will enable users to easily share video online that they’ve produced on iPhones and iPads,” Olivarez-Giles reports. “Distribution of such video content will become a major focus for Apple, the report says. Apple is currently one of the leading sellers of online music, movies and TV shows through its iTunes digital storefronts.”

Olivarez-Giles reports, “TV-industry sources with knowledge of Apple’s plans told The Times that a television from Apple could arrive as early as June.”

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