“Apple has named former Microsoft Product Marketing chief Robin Burrowes as the head of App Store Marketing for iTunes Europe, becoming the latest games executive to join Apple’s ranks,” Mark Brian reports for TNW.
“MCV reports that Burrowes worked at Microsoft for seven years, where he was responsible for product, business and marketing management of Xbox LIVE across the Europe, Middle East and Africa (EMEA) region,” Brian reports. “Burrowes was one of the main figures behind the promotion of Microsoft’s latest Xbox dashboard update and previously worked for MSN and UK retail store HMV.”
Brian reports, “His LinkedIn profile suggests that he joined Apple in January, to help the company promote its iTunes service and App Store across Europe.”
Read more in the full article here.
MacDailyNews Take: Now there’s a job upgrade!
[Thanks to MacDailyNews Reader “Edward W.” for the heads up.]
Definitely a big promotion for that guy!
Look what Elop did for Nokia.
Elop was given the impossible task of stuffing 7 pounds of crap (winmo 7) into dated hardware (nokia phones) and then trying to sell them.
I know little about Elop (and his close association with Ballmer is 2 strikes against him) however I don’t think anyone could have suceded in that situation.
Thinking everyone who has ever workd at microsoft is useless is folly, there are a number (getting smaller all the time) of great people still working at MS unable to achieve because of the politics & structure.
Slightly off-topic (but vis-a-vis “WinMo”) I have alwasy thought “WINCE” was the funniest and most appropriate Microsoft acronym ever.
+ ∞ !
Windows CE Windows ME Windows NT = Windows CEMENT
WiMP made stiff competition for that honour… well, OK, limp competition but still…
Yeah but the positive to using winmo is it dosen’t sound like you are being intentionally derisive, and it drive the MS fanboys nuts (and as a bonus if they correct you and say “windows mobile seven” you are perfectly set up to give them a patronizing stare and reply “Really… really?” 😉 )
Better have him work on some “dummy” projects for six months and see if he’s another Elop.
This may sound crazy, but I do believe I saw a chair flying through the sky this morning.
Ah, nawwwww.
Apple will nab A players when Steve-O was alive but with Tim Cook at the helm they’re only able to get B players like this MS guy or C players like the guy from Dixons.
When you mix B & C players in a A environment, you get D results like what MS has been getting for years. I hope this isn’t a slippery slope down towards irrelevancy for Apple.
sorry but I think you are wrong. Remember, Cook has been running the show for years now.
That was an F post. I have no reason to believe that Apple is settling for lower quality talent, and you provided no evidence to back up your assertion.
I love my iPhone! I can’t stand the average Apple fanboy! Most Apple users are ignorant, arrogant and sheep-like individuals. XBOX live is the best online gaming service available today! I think this fellow is a great catch for apple!
Open your eyes you pathetic sheep!
I agree xbox live is a better experience than PSN.
But dear god that “Metro” dashboard is ugly as he*l.
Get baaaaa on your meds Johnny.
Which do you spend more time playing with, your Xbox or your joystick, Mr. Dinky Dink.